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Discovering the Rolex Explorer

Stockholm, Sweden, 18 October 2019 – Nymans Ur 1851, KRONS and Rolex invite you to a unique exhibition featuring the Explorer and Explorer II watches that evolved from Rolex’s involvement in some of the greatest adventures in exploration of the past century. For generations, pioneering explorers have attested to their reliability in the toughest conditions.

The exhibition, A Watch Born to Explore, will be held for the first time in Sweden and exclusively at WATCHOUT, on Friday 18 October, from 12 noon to 3 p.m. at the Grand Hôtel Stockholm – Vinterträdgården. Entry to the event is free and no pre-registration is required, but it is mandatory to bring a valid identity card.

Through illustrated panels and films, visitors will discover the extraordinary story behind the development of the Explorer, which was launched in 1953 in honour of the first successful ascent of Mount Everest by an expedition equipped with Rolex Oyster Perpetual watches. Later, the Explorer II, created in 1971, became the watch of choice of speleologists, volcanologists and explorers from every corner of the globe.

LIVING LABORATORY

The story of the Explorer is closely intertwined with Rolex’s history. From the 1930s, Rolex began to test its watches in real-life conditions – using the world as a “living laboratory”. More than a dozen high-altitude expeditions and some of the world’s greatest explorers were equipped with Rolex Oyster Perpetual watches as they ventured to the most hostile terrain on earth. In return, the brand received valuable feedback on the performance of its timepieces in extreme conditions. This was used to develop precise, reliable tool watches.

DESIGNED FOR EXPLORERS

Special features have made the Oyster Perpetual Explorer particularly adapted to the needs of explorers. It was created to tell time accurately, whatever the circumstances. Not only is the watch robust, but it also has simple, contrasting aesthetics that aid legibility. Over the years, the Explorer has remained faithful to its heritage and unique identity while encompassing Rolex’s technological innovations, such as Paraflex shock absorbers.

Since 2010, it has been a bolder watch in a larger 39 mm case. The Chromalight hour markers are filled with a luminescent material emitting a long-lasting blue glow that offers excellent legibility in any situation, while the emblematic 3, 6 and 9 hands stand out in contrast on the sleek dial.

Thanks to its fixed bezel with 24-hour graduation and additional, orange 24-hour hand, the Explorer II allows the wearer to clearly distinguish daytime from night-time hours. The original 1971 model was restyled in 2011 with a case increased in size to 42 mm. On expeditions, the Explorer II, which is equipped with calibre 3187, can also be used to display the time in two time zones.

The self-winding mechanical movement exemplifies the qualities inherent in all Rolex timepieces: robustness, reliability, precision and ease of use. These iconic timepieces lie at the heart of Rolex’s history of pushing boundaries, both in watchmaking and in supporting those who have expolred the Earth’s extremes.

FROM DISCOVERY TO PRESERVATION

In the 21st century, Rolex’s unique involvement with explorers has developed into a commitment to preserve the environment. Under the banner of Perpetual Planet, the brand is joining forces with key individuals and organizations who are working to promote exploration and the protection of our environment, in addition to encouraging future generations of explorers.

Relaterade länkar

Ämnen

  • Detaljhandel

Kategorier

  • rolex
  • krons
  • watchout
  • stockholm
  • smycken
  • rare jewelry
  • nymans ur
  • klocka
  • exklusiva armbandsur
  • event
  • evenemang
  • butik

ABOUT NYMANS UR 1851

Since its establishment in 1851, Swedish company Nymans Ur 1851 has been a family business, and its flagship store is located at Biblioteksgatan 1 in the heart of Stockholm. Ever since the beginning, Nymans Ur has strived to offer the most professional service, and the most exclusive brand portfolio.

Today, AB Nymans Ur 1851 is one of the best known retailers of luxury watch brands in Sweden with four stores in Stockholm and Västerås, an in-house service department, and staff with expert knowledge. The service centre is amongst the largest and most modern workshops in Scandinavia, with the latest equipment and 13 certified, personally trained watchmakers. Nymans Ur 1851 is an authorized Rolex retailer and is home to the only Rolex shop-in-shop nationally.

ABOUT ROLEX

AN UNRIVALLED REPUTATION FOR QUALITY AND EXPERTISE

Rolex, a Swiss watch manufacture headquartered in Geneva, is recognized the world over for its expertise and the quality of its products. Its Oyster Perpetual and Cellini watches, all certified as Superlative Chronometers for their precision, performance and reliability, are symbols of excellence, elegance and prestige. The word “Perpetual” is inscribed on every Rolex Oyster. But more than just a word on a dial, it is a philosophy that embodies the company’s vision and values. Hans Wilsdorf, the founder of the company, instilled a notion of perpetual excellence that would drive the company forward. This led Rolex to pioneer the development of the wristwatch and numerous major watchmaking innovations, such as the Oyster, the first waterproof wristwatch, launched in 1926, and the Perpetual rotor self-winding mechanism, invented in 1931. Rolex has registered over 500 patents in the course of its history. A truly integrated and independent manufacturing company, Rolex designs, develops and produces in-house the essential components of its watches, from the casting of the gold alloys to the machining, crafting, assembly and finishing of the movement, case, dial and bracelet. Furthermore, Rolex is actively involved in supporting the arts and culture, sport and exploration, as well as those who are devising solutions to preserve the planet.

Press contact: Josefine Hedlöf

josefine@nymansur.com 

Kontakter

Josefine Hedlöf

Presskontakt Marketing Print, Event and PR

Rafal Smaczynski

Presskontakt Marketing Digital Marketing