Kontaktperson

Gunilla Lundström

Gunilla Lundström

Gunilla is responsible for overall management of Open as well as strategic branding and marketing communication work with key accounts. She brings with her extensive leadership experience on brand strategy, marketing communications, planning, digital strategy and execution – both locally and internationally on B2B and B2C accounts.

Kategorisering

Ämnen:
Media, kommunikation
Regioner:
Stockholm
Tags:
marketing strategy
digital strategy
communication campaigns
brand strategy
gunilla lundström
open communications
open
english
pr
copywriting
marketing
social media
english-language copywriting
international

Relaterade pressmeddelanden

Electrolux and Volontaire to share secrets of “experiential marketing” on The Cube project at IAA Sweden event, Open Communications announces.

Electrolux and Volontaire to share secrets of “experiential marketing” on The Cube project at IAA Sweden event, Open Communications announces.

2013-03-04 11:04 To connect more deeply with customers, many international brands are turning to “experiential marketing” – a more holistic way of building likability and creating buzz. One good example is Electrolux, which launched The Cube concept in 17 European capitals – a “pop-up” restaurant to celebrate 90 years in the kitchen. On March 6, Electrolux and Volontaire will tell us more about this growing trend.

Open Communications vässar byrån med nya seniora medarbetare

Open Communications vässar byrån med nya seniora medarbetare

2012-10-15 10:00 Open Communications tillkännager nu att man nu slutfört sin strategiska rekrytering av fyra seniora medarbetare för att bättre kunna möta nuvarande och framtida kunders behov. Rekryteringarna består av en mycket meriterad produktionsledare, en projektledare med lång bakgrund inom varumärkesutveckling samt en mycket talangfull AD.

Open Communications’ founder David Gray to sit on jury of Sweden’s foremost advertising awards – 100-Wattaren

Open Communications’ founder David Gray to sit on jury of Sweden’s foremost advertising awards – 100-Wattaren

2012-09-25 10:00 David Gray, founder and creative director of Open Communications, a Stockholm-based global marketing agency, has been chosen to sit on the international jury of Sweden’s prestigious 100-Wattaren Awards.

Open Communications’ grundare David Gray tar plats i juryn för Sveriges främsta kommunikationstävling – 100-Wattaren

Open Communications’ grundare David Gray tar plats i juryn för Sveriges främsta kommunikationstävling – 100-Wattaren

2012-09-25 10:00 David Gray, grundare och creative director för Stockholmsbaserade, globala kommunikationsbyrån Open Communications, har blivit invald i juryn för den prestigefyllda tävlingen 100-Wattaren Awards.

Engelskan allt viktigare som globalt affärsspråk

2012-05-25 08:30 Nya studier visar att det ökade behovet av en stark närvaro på internet och av att nå viktiga opinionsbildare har skapat ett förnyat intresse för högkvalitativ engelskspråkig kommunikation. Detta pressmeddelandet publicerats även på engelska den 14e maj, 2012.

English grows in importance as language of business in today’s global village

2012-05-14 09:30 As global brands increasingly rely on English-language marketing to drive results, the need for quality English content has never been greater. Open Communications has published a guide on improving English-language communications based on its extensive experience of working with global B2B and B2C brands.

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Relaterade nyheter

How OPEN worked with Cavotec ahead of the engineering group's NASDAQ OMX listing

How OPEN worked with Cavotec ahead of the engineering group's NASDAQ OMX listing

2011-10-21 09:00 A brief overview of how OPEN supported the Cavotec engineering group with its successful listing on the NASDAQ OMX Stockholm.

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Relaterade evenemang

IAA Sweden Vattenfall International Marketing Mingle-Seminar

IAA Sweden Vattenfall International Marketing Mingle-Seminar

2012-10-29 16:38 As members of IAA Sweden, we are delighted to invite you to an exclusive event on November 6, where the marketing heads of Vattenfall, Ericsson and other leading global brands reveal how they keep getting results in international markets. We start the evening with a wine and buffet mingle: an ideal opportunity to network and catch up with friends and colleagues.

Tid: 2012-11-06, 17:30 - 20:00
Plats: MEC Conference area, Birger Jarlsgatan 52, Stockholm.

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Relaterade bilder

A moment of reflection at Open's workshop at Hyper Island on reinventing brand storytelling for the digital age

A moment of reflection at Open's workshop at Hyper Island on reinventing brand storytelling for the digital age

2012-11-20 11:56 A shot taken from our recent workshop at Hyper Island where we challenged students to redefine brand stories for the digital age.

Open's Richard Hammond and David Gray leading a workshop at Hyper Island

Open's Richard Hammond and David Gray leading a workshop at Hyper Island

2012-11-20 11:43 Richard Hammond and David Gray lead a workshop on reinventing brand storytelling for the digital age recently for Interactive Art Directors at Hyper Island, the acclaimed digital school based in Stockholm, Sweden.

Richard Hammond is the new VP Business Development at Open

Richard Hammond is the new VP Business Development at Open

2012-11-20 10:21 Richard Hammond is our new VP Business Development. Before joining Open, he was Senior Account Director for GYRO/HSR, for more than 50 countries in Europe and Asia. He has extensive experience with brands such as SanDisk, John Deer, OBH Nordica, Chrysler, Heinz, Blackberry and Samsung. He has run his own agency and also worked at Legas Delaney, London as well as Bozell Group Worldwide.

Open’s new Account Manager Maria Berglund

Open’s new Account Manager Maria Berglund

2012-10-15 10:09 Maria joins the agency with 27 years of experience in the business, so there are few types of projects she hasn’t done or can’t handle. Maria most recently handled the operational part of the Swedish Expo 2012 Pavilion in Korea and has previously worked with new Open CEO Gunilla Lundström at Gyro, handling brands and clients such as ITT, Metso, Logica and Stockholm – the Capital of Scandinavia.

Open’s new Account Director Henrik Sund

Open’s new Account Director Henrik Sund

2012-10-15 10:01 A semi-professional sailor, passionate car enthusiast and brand-builder, Henrik has worked at Lowe Brindfors and Grow with accounts like Helly Hansen, Seger, Ericsson, Bentley, Saab, Habo and Fisker Automotive. He advises on strategy, supports clients’ marketing and communications and hosts branding workshops as well.

Skateboarding photographer David Levin joins Open as art director

Skateboarding photographer David Levin joins Open as art director

2012-10-15 10:01 Skateboarding and photography talent David Levin has joined Open after five years at Grow, working with clients such as Helly Hansen, Riksbyggen, Alma Media, Pöyry and Mustad. He also spent almost a year in Japan and, prior to joining Grow, worked as an in-house Art Director for Fenix Outdoor group.

David Gray, Founder and Creative Director Open Communications

David Gray, Founder and Creative Director Open Communications

2012-09-25 10:05 David is an ex-pat American who founded Open Communications in 2000 to support consumer brands like H&M, Ericsson, Bentley, ABSOLUT, Electrolux, Virgin and IKEA, as well as leading B2B brands such as Fresenius-Kabi, Mengus, Sandvik, Cavotec, Micronic, Transmode, Skanska and Scania to tell their stories internationally.

Cavotec Vice President Lars Hellman and Open's David Gray attend Cavotec's AGM

Cavotec Vice President Lars Hellman and Open's David Gray attend Cavotec's AGM

2012-05-08 11:27 We were delighted to support our client, engineering group Cavotec, during their AGM, held this year for the first time in Stockholm. Open works with Cavotec on several projects including PR, investor relations, advertising and film.

Cavotec's Ottonel Popesco, Michael Scheepers, Diego Fiorentini and Stefan Widegren at the NASDAQ OMX

Cavotec's Ottonel Popesco, Michael Scheepers, Diego Fiorentini and Stefan Widegren at the NASDAQ OMX

2011-10-21 09:00 Cavotec CEO, Ottonel Popesco, Director of PR & IR, Michael Scheepers, CFO, Diego Fiorentini and Chairman, Stefan Widegren at the opening ceremony to mark the first day of trading of the Cavotec share on the NASDAQ OMX Stockholm, October 19, 2011.

Open delighted to support the Cavotec engineering group's film project - here's the team in Western Australia.

Open delighted to support the Cavotec engineering group's film project - here's the team in Western Australia.

2011-06-07 09:25 Open Communications is proud to partner with Mårten Ivert (r) and Oskar Willers (l) - above with Cavotec's Director of Investor Relations and PR, Michael Scheepers - on another film project with the Cavotec engineering group. The film crew recently returned from a two-week world tour to gather footage of Cavotec's ports and airports applications in Denmark, Germany, Australia and the US.

On site at the Port of Gothenburg with the Cavotec engineering group for the opening of a 60Hz shore power application

On site at the Port of Gothenburg with the Cavotec engineering group for the opening of a 60Hz shore power application

2011-02-10 10:50

Nick and Courtney on a PR project for Cavotec MSL in Lugano

Nick and Courtney on a PR project for Cavotec MSL in Lugano

2010-11-15 09:19

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Relaterade videor

Wavin shows how a global thought leadership event should be done.

Wavin shows how a global thought leadership event should be done.

2013-04-28 12:20 Captured on film here by Open's David Levin, the Wavin “It’s about time” event, held in Wiesbaden, Germany attracted 120 guests from 10 countries. The Dutch manufacturer of plastic piping used the event - staged around the IHS show – to strengthen its image as a provider or time-saving solutions. Great to be working with Gert-Jan Maasdam, Ramon Hoogerbeets and Emiel van den Boomen from Wavin.
Längd  2:41

Is the brand story being lost in today’s digital landscape?

Is the brand story being lost in today’s digital landscape?

2012-10-10 10:39 Under the title 'Brand Storytelling in the Digital Era', OPEN recently orchestrated a workshop with Interactive Art Director students at Hyper Island, Stockholm. More than 70 students were challenged to devise brand storytelling around future global scenarios for Volvo, Blackberry, HTC and the Gap. The event was run by David Gray, Creative Director, and Richard Hammond, VP Business Development.
Längd  2:19

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Relaterade dokument

Our English content presentation: If your company language is English, let’s talk.

Our English content presentation: If your company language is English, let’s talk.

2012-05-11 17:34 If you work internationally, you may have already solved many of your English communication needs. Perhaps you’ve got a writer or international agency that knows your business and tone of voice. If so, great. This booklet is not for you. If, however, you have a sneaking feeling that your English content could be sharper and tighter, you may find these seven tips useful. Download the PDF below.

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