ICONIC SWEDISH BRAND LINNEVERKET TO LAUNCH A UNIQUE HOME COUTURE COLLECTION

The iconic Swedish brand Linneverket is creating a lot of buzz in the Nordics and late fall the company is set to launch a unique limited-edition collection inspired by high end fashion. This collection is called Home Couture and combines high quality interior design with haute couture.

Linneverket was founded in 1993 and has successfully established linen as a modern and environmentally friendly alternative to cotton. The brand Linneverket is well-known for timeless, well designed and high-quality linen products for the home. A new concept, LINNEVERKET HOME COUTURE, will now be added to the existing collection LINNEVERKET ORIGINALS.

LINNEVERKET HOME COUTURE is a unique collection available in a series of limited-edition products focusing on interior textiles inspired by haute couture. LINNEVERKET HOME COUTURE will introduce four capsule collections per year inspired by fashion and the great fashion designers. These collections will be available exclusively online on: https://www.linneverket.com/

The inspiration for the first LINNEVERKET HOME COUTURE collection comes from the catwalk and the iconic fashion houses and there are references to iconic key products from Chanel, Yves Saint Laurent and Karl Lagerfeld.

”With LINNEVERKET HOME COUTURE we want to bring high fashion to the dining table and create a totally new way of dressing your table. We have been inspired by the skills and attention to details of the haute couture designers and applied that sense of style and quality to our new linen products for the table. Our new collection will feel like a Chanel jacket for the home.”,says Isabelle Mitchell Starendal, Creative Director of Linneverket Group AB.

The first collection from LINNEVERKET HOME COUTURE will be launched November 2019 and is available exclusively through the Linneverket webshop.