I Heart NY or I Love NY? Listen to the Place Branding Podcast and find out from Milton Glaser himself.

2015-10-15 09:08 CEST UP THERE, EVERYWHERE In an exclusive interview for Wish You Were Here The Place Branding Podcast we get to meet one of the world’s most famous graphic designers the great Milton Glaser, the man behind the iconic I Heart NY logo. Milton shares stories about how the logotype was developed and gives his view on the debate of what you call the logo, I heart NY or I love NY? What do you say?

Introducing: Wish You Were Here. The Place Branding Podcast

2015-09-13 18:20 CEST UP THERE, EVERYWHERE The Place Branding Podcast: Stockholm edition Are you passionate about place branding? Or curious to learn more about how to market destinations? Either way, you’re invited to join us on a journey to uncover the most compelling examples of place branding and destination marketing in the world.

Sick of the 9 - 5? Then read on...

2015-08-07 09:53 CEST UP THERE, EVERYWHERE We've all dreamed of giving up the 9 - 5 and working for ourselves and gaining more freedom, but how does it really work? At UP we've created a new business model by setting ourselves up in the cloud. This new approach to working is called E-Ployment.

Giving A Speech? Ten Things Not To Do.

2015-05-31 16:42 CEST UP THERE, EVERYWHERE Most of us at some point in life have to stand up in front of other people and make some sort of presentation. That’s just the way it is. Whether it’s only a verbal presentation to a few people or a TED Talk with cameras and a large audience, there are some simple things to remember that will help you make as strong a presentation as possible.

Head in The Clouds. New Cloud Based Employment Trends in the Creative Services Industry.

2015-05-26 15:58 CEST UP THERE, EVERYWHERE No Employees, No Offices, Just People. Look at the major costs of running a creative or strategic services agency. It comes down to two big items: people & offices. When times get tough, as they do in increasingly regular cycles in our business, adjusting these two items is difficult & expensive. Imagine a structure where those two costs are vastly minimised. How one agency moved into the cloud

'Open the window and stick your head out occasionally.'

2015-04-27 21:43 CEST UP THERE, EVERYWHERE A blog post about advertising and marketing research that encourages you to open the window and stick your head out occasionally and see it like it’s really like.

​Greece and the ‘C’ Word. TED Talk Greece

2015-03-04 14:39 CET UP THERE, EVERYWHERE Greece is in the middle of a crisis. This article looks at how Greece, along with many other places, could look to attract a new breed of independent, cloud based, worker as tax payers. Author Julian Stubbs gave a TED talk in Greece entitled Greece & the C Word on February 28th, 2015 and this blog covers his 18 minute speech.

Publishing What Next? New Trends in the Publishing Industry in Scandinavia.

2015-01-30 12:23 CET UP THERE, EVERYWHERE The publishing industry in Scandinavia is looking for new inspiration. Is E-Ployment a possible answer? The Scandinavian Executive Publishing Meeting. Extract of speech by Julian Stubbs, UP THERE, EVERYWHERE.

Place Branding Cardiff? Lagom no, Daleks yes.

2015-01-18 19:45 CET UP THERE, EVERYWHERE Cardiff, the capital of Wales, is certainly not a lagom city. I was recently asked to be a keynote speaker on City Branding at the Capital City Vision Event in Cardiff ( They asked me to talk about my experience with the branding and marketing of Stockholm and other places.

A Seasonal Tale of a Louis Vuitton Bag and Just a Little Too Much Pernod Perhaps...

2014-12-19 13:30 CET UP THERE, EVERYWHERE Truth is, I’ve come to discover that most companies are far more interested in themselves than their customers. Shocking but true. Here's a true Christmas tale...