Blog posts • Feb 17, 2016 08:30 CET
In the third episode of Wish You Were Here: The Place Branding Podcast, our hosts travel to the historic U.S. city of Boston, home of the American Revolution, the Red Sox, and a wicked clam “chow-dah.”
Blog posts • Feb 15, 2016 09:30 CET
It's not employment. It's not freelancing. It's something else. E-ployment is a new way of working in the cloud that uses the advantages offered by modern digital technology combined with a growing entrepreneurial spirit around the world. It combines the benefits of self-employment with the advantages of working as part of a team in a real company. It's the best of both worlds, as the saying goes.
Blog posts • Dec 02, 2015 09:18 CET
December means that it's time for The Science & SciLifeLab Prize for Young Scientists. The awards ceremony is being held next week at The Grand Hotel Stockholm, where we will be announcing the winners. Four winners will share the $60,000 USD prize money and the winners paper will be published in the journal Science.
I Heart NY or I Love NY? Listen to the Place Branding Podcast and find out from Milton Glaser himself.
Blog posts • Oct 15, 2015 09:08 CEST
In an exclusive interview for Wish You Were Here The Place Branding Podcast we get to meet one of the world’s most famous graphic designers the great Milton Glaser, the man behind the iconic I Heart NY logo. Milton shares stories about how the logotype was developed and gives his view on the debate of what you call the logo, I heart NY or I love NY? What do you say?
Blog posts • Sep 13, 2015 18:20 CEST
The Place Branding Podcast: Stockholm edition Are you passionate about place branding? Or curious to learn more about how to market destinations? Either way, you’re invited to join us on a journey to uncover the most compelling examples of place branding and destination marketing in the world.
Blog posts • Aug 07, 2015 09:53 CEST
We've all dreamed of giving up the 9 - 5 and working for ourselves and gaining more freedom, but how does it really work? At UP we've created a new business model by setting ourselves up in the cloud. This new approach to working is called E-Ployment.
Blog posts • May 31, 2015 16:42 CEST
Most of us at some point in life have to stand up in front of other people and make some sort of presentation. That’s just the way it is. Whether it’s only a verbal presentation to a few people or a TED Talk with cameras and a large audience, there are some simple things to remember that will help you make as strong a presentation as possible.
Blog posts • May 26, 2015 15:58 CEST
No Employees, No Offices, Just People. Look at the major costs of running a creative or strategic services agency. It comes down to two big items: people & offices. When times get tough, as they do in increasingly regular cycles in our business, adjusting these two items is difficult & expensive. Imagine a structure where those two costs are vastly minimised. How one agency moved into the cloud
Blog posts • Apr 27, 2015 21:43 CEST
A blog post about advertising and marketing research that encourages you to open the window and stick your head out occasionally and see it like it’s really like.
Blog posts • Mar 04, 2015 14:39 CET
Greece is in the middle of a crisis. This article looks at how Greece, along with many other places, could look to attract a new breed of independent, cloud based, worker as tax payers. Author Julian Stubbs gave a TED talk in Greece entitled Greece & the C Word on February 28th, 2015 and this blog covers his 18 minute speech.
Blog posts • Jan 30, 2015 12:23 CET
The publishing industry in Scandinavia is looking for new inspiration. Is E-Ployment a possible answer? The Scandinavian Executive Publishing Meeting. Extract of speech by Julian Stubbs, UP THERE, EVERYWHERE.
Blog posts • Jan 18, 2015 19:45 CET
Cardiff, the capital of Wales, is certainly not a lagom city. I was recently asked to be a keynote speaker on City Branding at the Capital City Vision Event in Cardiff (www.cdffuture.com/page/programme/). They asked me to talk about my experience with the branding and marketing of Stockholm and other places.
Blog posts • Dec 19, 2014 13:30 CET
Truth is, I’ve come to discover that most companies are far more interested in themselves than their customers. Shocking but true. Here's a true Christmas tale...
Blog posts • Dec 12, 2014 10:06 CET
Ronald Ross was awarded his Nobel Prize for medicine in 1902 for his breakthrough work on malaria. Last year 198 million people contracted malaria and 584,000 died. Things need to change quicker.
Blog posts • Dec 10, 2014 07:40 CET
Rotterdam, the un-sung, second city, that everyone kind of overlooks. Well, if you get a chance, check it out – things are happening. I've just spent a day there and it’s a cool, happening, city with more of a business beat than most places and an impressive skyline.