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MARINA SQUARE, JCUBE & REPUBLIC OF SINGAPORE AIR FORCE HAND PR DUTIES TO ASIA PR WERKZ

Press Release   •   Dec 08, 2017 13:30 +08

APRW has been appointed by the Republic of Singapore Air Force to celebrate its Golden Jubilee in 2018. Photo credit: RSAF Facebook Page

Asia PR Werkz announced today that they have been appointed by several new clients, including Marina Square, JCube, the Republic of Singapore Air Force and to handle the publicity for the world’s first cycling theatre company, The HandleBards.

Marina Square has appointed Asia PR Werkz as its public relations agency. Opened in 1986, the Marina Square Shopping Mall is part of a larger mixed-use development collectively known as Marina Square, which comprises three top-tier hotels namely Marina Mandarin Singapore, Mandarin Oriental Singapore and Pan Pacific Singapore. Owned and managed by Marina Centre Holdings Pte, the mall offers over 200 specialty shops comprising fashion, F&B, children & lifestyle concepts. Led by director, Ms Ginny-Ann Oh, Asia PR Werkz will develop and execute strategic communications strategies for a variety of campaigns including the launch of the new Rewards programme, Christmas 2017 and Lunar New Year 2018. The media outreach plans will be implemented to position Marina Square as a mall of choice for families with young children, students and young working adults.

The agency has also been appointed by CapitaLand Malls to launch a new cashless lifestyle concept zone in shopping centre, JCube, located in Jurong East. JCube is a fun, leisure and edutainment mall with Singapore’s only Olympic-size ice rink and the first IMAX theatre in the suburbs. Adding on to its repertoire, the new concept zone will include food, retail and karaoke entertainment. Asia PR Werkz will manage all public relations and media relations matters for the launch.

After a successful year of celebrating the Navy’s 50th anniversary in 2017, Asia PR Werkz has been appointed by the Republic of Singapore Air Force (RSAF) to celebrate its Golden Jubilee in 2018. Over the past 50 years, the development of the RSAF has been closely intertwined with that of Singapore as the nation transformed from Third World to First. The RSAF is Singapore’s first line of defence, and at 50, the RSAF is a ready, professional and competent air force.

Diva Productions is bringing the world’s first cycling theatre company, The HandleBards, to Singapore to perform their “beautifully bonkers” rendition of Shakespeare’s ‘As You Like It’. Asia PR Werkz has been appointed by Diva Productions to handle all public relations and media relations matters for the upcoming play. The play will run from 23 February 2018 to 25 February 2018 at the School of The Arts Singapore (SOTA). Tickets are now on sale at Sistic.

Asia PR Werkz is defined by our dedication and commitment to provide insightful analysis and strategic counsel to clients. Since 1996, our firm is uniquely led by a team of owners-directors who combine keen business acumen with a wealth of experience to design and deliver bespoke communications solutions and successful marketing campaigns for our clients across Asia Pacific. We are distinctly set apart by the pride we take in our work.