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9 PR Horror Stories : Halloween Special

9 PR Horror Stories : Halloween Special

Blog posts   •   Oct 31, 2014 10:05 +08

As it's Halloween, we've huddled together and brewed a concoction of PR Horror stories so toxic you'll shake and sweat after consumption.

The Rise of the Brand Newsroom is now in Japanese!

The Rise of the Brand Newsroom is now in Japanese!

Blog posts   •   Sep 25, 2014 10:33 +08

Look no further! We have now translated the rise of the brand newsroom white paper into Japanese.

Does native advertising have a future?

Does native advertising have a future?

Blog posts   •   Aug 22, 2014 10:00 +08

Marketing trends come and go, either evolving into tried-and-tested practices or disappearing in a sea of toe-curling buzzwords (QR codes, anyone?). Few break into the mainstream beyond our little marketing & communications realm but this is exactly what happened last week.

The good old days of PR are over..6 'C's to review strategy

The good old days of PR are over..6 'C's to review strategy

Blog posts   •   Aug 20, 2014 09:00 +08

How should companies review their PR efforts and kickstart a brand newsroom strategy online? Here is a 6 ‘Cs’ plan to build a content hub for greater engagement and share-of-voice.

6 SEO wins for the brand newsroom approach

6 SEO wins for the brand newsroom approach

Blog posts   •   Aug 11, 2014 11:00 +08

Search engine optimisation (SEO) is no longer about injecting numerous keywords into your content and using SEO tricks to reach the top of the search results. Instead, you must focus on creating high quality, engaging content that your target audiences will be interested in and would want to share.

From newsroom to media coverage - Evorich Flooring

From newsroom to media coverage - Evorich Flooring

Blog posts   •   Jun 16, 2014 11:00 +08

How is Evorich Flooring utilising their newsroom to get the media coverage that they want.

Celebrating the 1 millionth story on Mynewsdesk!

Celebrating the 1 millionth story on Mynewsdesk!

Blog posts   •   Jun 11, 2014 11:30 +08

Last week, we hit a significant company milestone: 1 million stories published on the Mynewsdesk platform!

Getting a better insight into your PR efforts with analytics

Getting a better insight into your PR efforts with analytics

Blog posts   •   May 29, 2014 10:00 +08

Where are the visitors to your website coming from? Are they finding what they are looking for, or are they getting frustrated and leaving?

Best in Travel, Tourism & Hospitality - Brand Story-telling Newsrooms

Best in Travel, Tourism & Hospitality - Brand Story-telling Newsrooms

Blog posts   •   May 15, 2014 11:59 +08

How are brands in the travel, hospitality and tourism industry using their online newsrooms to take control of their PR and communications?

5 new rules of Marketing & 3 steps to take in response to Facebook's slash in organic reach

5 new rules of Marketing & 3 steps to take in response to Facebook's slash in organic reach

Blog posts   •   Apr 30, 2014 15:32 +08

What are the new rules of Marketing? How do you boost communications? How should you respond to Facebook's slash in organic reach? Hear from Mynewsdesk's Chief Operating Officer, Jonathan Bean, who shared his views at the Internet & Mobile Show Asia.

If I were a Superhero...

If I were a Superhero...

Blog posts   •   Jan 03, 2014 19:10 +08

More good news to kick start the New Year! Our Superhero Contest has officially ended and it’s time for us to name the winners and give out some prizes. We’ve seen comments ranging from the hilarious to the heartwarming but unfortunately only 8 contestants will walk away with prizes.

What is Social CRM and why do you have to bother?

What is Social CRM and why do you have to bother?

Blog posts   •   Dec 19, 2013 15:41 +08

90% of consumers would recommend a brand to others after interacting with them on social media. Is your brand one of them? How do you get started on social CRM, and why does it matter?

Which Superhero are YOU? Tell us and win a Christmas gift from us!

Which Superhero are YOU? Tell us and win a Christmas gift from us!

Blog posts   •   Dec 01, 2013 11:41 +08

Have you ever wished that you could be a Superhero to help those in need? We’d like to hear from you! Tell us and the top entry will win a $50 Crazy Elephant dining voucher. Other entries will also stand to win Coffee Bean Gift cards, perfect for the cold and rainy season! Be as creative and original as you want! ;)