DEALGURU Holdings Pte Ltd

DEALGURU Holdings acquire Room Service Deliveries to create SEA’s Largest Food Delivery Service

Press Release   •   Oct 25, 2012 12:32 SGT

Malaysia – 25th October 2012: DEALGURU Holdings Pte Ltd (operators of DEAL.com.sg, DEALivery.sg and MyDEAL.com.my) acquired Asian Room Service Sdn Bhd (operator of Room Service Deliveries in Singapore, Malaysia). DEALGURU will merge its existing food delivery operations, DEALivery.sg into Room Service Deliveries to form the biggest Food Delivery Service in South East Asia.

Having been established for over 9 years, Room Service Deliveries has been a pioneer in the food delivery service in SEA with operations in Malaysia, Singapore and Indonesia. Being a market leader in Malaysia, RSD
have had unparalleled expertise in service and logistics of the food delivery business.

Headquartered in Singapore, DEALGURU is South East Asia’s largest local commerce shopping platform, reaching thousands of consumers daily. DEALGURU launched DEALivery.sg in Singapore in March 2012, offering island-wide delivery of food from 120 restaurants; including household names like Long John Silvers and Subway. The combination of DEALGURU’S reach and Room Service Deliveries’ expertise creates a unique offering for customers, who can now expect wider coverage, faster delivery times and more cuisine options starting 25th Oct 2012.

“Having built DEALivery.sg from scratch into a leading food delivery company in Singapore, we appreciate the complexity of this business. Room Service Deliveries does it right - the right food, at the right time, as evidenced by the highest repeat customer rate in the business. With this move, the opportunity to leapfrog to be #1 in Singapore and Malaysia was irresistible”, said Jan Croeni & Patrick Linden, Founders of DEALGURU. 

“After 9 years of operating Room Service Deliveries, we are extremely proud of building the company into what it is today. Now with the growing digital landscape in Asia, we look forward to expanding the business through the synergies with DEALGURU. Our unending focus on customer experience combined with DEALGURU’s large customer base and online presence  are the perfect ingredients to ensure we stay as the number 1 Food Delivery Service in SE Asia.” said Mark Simmons, founder and CEO of Room Services Deliveries.

The companies are launching a co-branded food delivery website www.roomservicedeliveries.com, combining DEALGURU’s Food Delivery sites in Singapore and Malaysia with Room Service Deliveries’ offerings in both markets. It will also introduce a consolidated list of merchants from both partners, giving customers access to more than 400 merchants across all of SEA.  

DEALGURU and Room Service Deliveries’ partnership will represent the widest network of restaurants, largest customer base and the fastest delivery times, ensuring the best experience for our customers. DEALGURU Holdings was founded in 2010 and is backed by institutional investors, Rebate Networks GmbH.

Headquartered in Singapore, DEALGURU is South East Asia’s largest local commerce shopping platform, reaching thousands of consumers daily. DEALGURU launched Deal.com.sg in 2011 and soon after DEALivery.sg in Singapore in March 2012. The company is backed by Rebate Networks, one of the largest local e-commerce investors globally. DEALGURU welcomes you to check us out on Facebook and follow @DEALGuruSG for realtime updates on our services.