Axe Auto Romeo - Time for love

New App for Unilever brand Axe - that will help guys get ahead in the dating game – this time by helping you pay attention to lots of girls, all of the time.

The ‘Axe Auto Romeo’ app provides a simple solution to juggling the attention of multiple girls - automatically sending romantic, personalized messages to girls on your behalf, simply by answering a few questions about them.

Once you input simple information such as her name, her birthday, hair colour and best feature, the app will create hundreds of automatic messages you can then select to send.

‘Axe Auto Romeo’ has three different flirt levels you can choose from, to decide how steamy you want your messages to be – warm, hot and steamy.

If you don’t know the girl very well, you may want to set it on warm and see what develops. If things are getting spicy and you’re feeling confident, set it to steamy and see what comes up!

The Axe Auto Romeo app is available worldwide to download for free for iPhone and Android.

Said Jon McCarthy, Unilever Axe (Regional Brand Director)

“Auto Romeo is a fun piece of “snackable content” from the brand which will allow guys to have fun and flirt with any or all of the girls in their life!”

BBH Asia Pacific and Monterosa Singapore has created the mobile app and

The ‘Axe Auto Romeo’ has already scored - a bronze - in the mobile category earlier this month at SPIKES Awards.

Check out the video and download the app:

http://axeautoromeo.com