Press release -
Indonesia's Lulu Yasmine looks set to be a mainstay at SHOPTHEMAG
10 April, 2015 – Singaporean visitors to Bali often make a bee-line for this store for its sexy, laidback, gossamer-thin threads. But come May 2015, fans of the brand can have their fashion fix right here in Singapore delivered to their doorstep through fashion retailer shopthemag.com. ␣
Lulu Yasmine, the fashion name synonymous with delicate fabrics like lace, silk and chiffon, has been well-received by the local consumer. Says Corinne Ng of shopthemag: “Last season, we tested out a collection of Lulu Yasmine and it did very well. Lulu designs for her customer in Bali. Climate-wise, Bali is similar to Singapore. So the collections are relevant for Singaporean women. Plus, Singaporean women generally like comfort and relaxed styles, so this brand suits them to a tee.”
The creative designer behind Lulu Yasmine is Luiza Chang. Born to a Brazilian mother and a British-Chinese father, Luiza was brought up across Europe as a child and has lived in Asia for over 15 years. Her brand, Lulu Yasmine, reflects her diverse cultural background – every collection boasts a strong nomadic theme and a spirit of adventure that the designer herself has.
For more information on the brand and for high-res pictures, please contact Samantha Tan at samantha@shopthemag.com or 6498-6353.
Topics
- Business enterprise
Categories
- luluyasmine
- indonesia
- bali
- shopthemag
Shopthemag.com is owned by Type A Projects Pte Ltd. The company is set up by individuals who are passionate about discovering great fashion brands and designs in Asia and, in turn, bringing these discoveries to the world. We are also hugely committed to quality and make every effort to ensure international standards of quality are adhered to at every step of the way - from curating manufacturing quality of our stock to monitoring the delivery standards of our goods.
