Press Releases

PwC: Significant “media gap” exists in Singapore

Dec 16, 2014 10:36 SGT PwC Singapore A new PwC report-Digital advertising in Singapore: mind the gap — finds that there is a significant “media gap” here. Despite Singapore being one of the most digitally connected populations with the highest smartphone penetration (85%) in the world, the level of online advertising is well below international averages. Report suggests four inhibitors hindering the adaptation of online advertising.

The Move into the Digital Era

Feb 24, 2012 16:56 SGT The Internet & Mobile Show Asia 2013 SINGAPORE, 17 February 2012 – Digital Advertising World Asia takes centre-stage for the second time after its successful debut last year. Held in the internationally reputable Suntec Singapore International Convention and Exhibition Centre on 25 April 2012, it is poised to add both expanse and breadth to its main umbrella event, The Internet Show Asia 2012.