Blog posts

Guerrilla media: how corporate spokespeople need to prepare for interviews in a new era of journalism

Guerrilla media: how corporate spokespeople need to prepare for interviews in a new era of journalism

Feb 21, 2016 11:22 SGT

The pen is mightier than the sword. But the nature of the pen, like the sword, has chan...

What Top Technology Brands taught us about Influencer Relations..

What Top Technology Brands taught us about Influencer Relations..

Nov 18, 2014 15:00 SGT

How do firms in the consumer-driven tech industry engage their net-savvy audience? M...

Twitter's International Marketing Director for APAC, MENA, Canada on ASEAN: "Conversations over campaigns"

Twitter's International Marketing Director for APAC, MENA, Canada on ASEAN: "Conversations over campaigns"

Jul 23, 2014 11:00 SGT

Frederique Covington-Corbett (Twitter's international marketing director for APAC, MENA...

"Small Data": buzzword for 2014?

"Small Data": buzzword for 2014?

Jan 15, 2014 10:02 SGT

How do you measure the effectiveness of your PR? An introduction to analytics for PR wi...

Which Superhero are YOU? Tell us and win a Christmas gift from us!

Which Superhero are YOU? Tell us and win a Christmas gift from us!

Dec 01, 2013 11:41 SGT

Have you ever wished that you could be a Superhero to help those in need? We’d like...

Should Brands & PR Departments kill the press release? Well..

Should Brands & PR Departments kill the press release? Well..

Nov 22, 2013 11:57 SGT

Armed with a mission to "kill press releases", Coca-Cola's Ashley Brown believes that c...

Share Your Stories on LinkedIn from Your Newsroom

Share Your Stories on LinkedIn from Your Newsroom

Nov 08, 2013 14:00 SGT

Automatically share news releases, blog entries, images, and videos on your company’s L...

Share the scare. Scary Halloween PR Stunts

Share the scare. Scary Halloween PR Stunts

Nov 01, 2013 10:16 SGT

This year, the talk of town has been about outrunning zombies at Race the Dead, to estr...

Meet Changi Airport's Changi Experience Agents: When the solution finds you #TellYourStory

Meet Changi Airport's Changi Experience Agents: When the solution finds you #TellYourStory

Oct 29, 2013 09:46 SGT

If you ever find yourself lost or looking for help in Changi Airport, don’t be surprise...

Marketing Executive needed to fill role in fast-growing digital MNC

Marketing Executive needed to fill role in fast-growing digital MNC

Oct 23, 2013 16:50 SGT

Are you a brave, open, web enthusiast with an interest in the world of communications a...