Blog posts

8 Emotion Management Strategies for Workplace Happiness

Apr 10, 2015 16:42 SGT Bebop Asia ​Emotional Quotient (EQ) is the measure of one's social and emotional competence in both interpersonal and intrapersonal behaviour styles. Improving one's EQ, will improve their communication skills, satisfaction and overall happiness in the workplace.

Dec 30, 2014 03:36 SGT Digital Influence Lab We have identified 5 key issues that are absolutely crucial for you (and your business) to succeed with digital marketing in 2015. Keep them in mind as you approach the following year with your digital marketing plans.

What Top Technology Brands taught us about Influencer Relations..

Nov 18, 2014 15:00 SGT Mynewsdesk How do firms in the consumer-driven tech industry engage their net-savvy audience? Mynewsdesk studied the newsrooms of Top 70 Technology Brands, and came up with 5 tips on how you can improve your brand communications.

From newsroom to media coverage - Evorich Flooring

Jun 16, 2014 11:00 SGT Mynewsdesk How is Evorich Flooring utilising their newsroom to get the media coverage that they want.

Getting a better insight into your PR efforts with analytics

May 29, 2014 10:00 SGT Mynewsdesk Where are the visitors to your website coming from? Are they finding what they are looking for, or are they getting frustrated and leaving?

5 new rules of Marketing & 3 steps to take in response to Facebook's slash in organic reach

Apr 30, 2014 15:32 SGT Mynewsdesk What are the new rules of Marketing? How do you boost communications? How should you respond to Facebook's slash in organic reach? Hear from Mynewsdesk's Chief Operating Officer, Jonathan Bean, who shared his views at the Internet & Mobile Show Asia.

10 Steps to build your brand newsroom, before getting to top of Google search.

Apr 09, 2014 09:00 SGT Mynewsdesk Can the media find relevant information to supplement their story? With changes in Google’s algorithms, brands must do more than just optimizing their content for search. Before getting on the top of search results, one must first know how to build a brand newsroom. Here are 10 key moves that will help build your brand newsroom to it fullest potential.

"Small Data": buzzword for 2014?

Jan 15, 2014 10:02 SGT Mynewsdesk How do you measure the effectiveness of your PR? An introduction to analytics for PR with insights.

Which Superhero are YOU? Tell us and win a Christmas gift from us!

Dec 01, 2013 11:41 SGT Mynewsdesk Have you ever wished that you could be a Superhero to help those in need? We’d like to hear from you! Tell us and the top entry will win a $50 Crazy Elephant dining voucher. Other entries will also stand to win Coffee Bean Gift cards, perfect for the cold and rainy season! Be as creative and original as you want! ;)

Should Brands & PR Departments kill the press release? Well..

Nov 22, 2013 11:57 SGT Mynewsdesk Armed with a mission to "kill press releases", Coca-Cola's Ashley Brown believes that companies should ditch corporate releases and start becoming their own media. Should PR departments start taking his advice?