Blog posts

Guerrilla media: how corporate spokespeople need to prepare for interviews in a new era of journalism

Guerrilla media: how corporate spokespeople need to prepare for interviews in a new era of journalism

Feb 21, 2016 11:22 SGT

The pen is mightier than the sword. But the nature of the pen, like the sword, has chan...

8 Emotion Management Strategies for Workplace Happiness

8 Emotion Management Strategies for Workplace Happiness

Apr 10, 2015 16:42 SGT

​Emotional Quotient (EQ) is the measure of one's social and emotional competence in bot...

The Future of Digital Marketing in 2015

Dec 30, 2014 03:36 SGT

We have identified 5 key issues that are absolutely crucial for you (and your business)...

What Top Technology Brands taught us about Influencer Relations..

What Top Technology Brands taught us about Influencer Relations..

Nov 18, 2014 15:00 SGT

How do firms in the consumer-driven tech industry engage their net-savvy audience? M...

From newsroom to media coverage - Evorich Flooring

From newsroom to media coverage - Evorich Flooring

Jun 16, 2014 11:00 SGT

How is Evorich Flooring utilising their newsroom to get the media coverage that they want.

Getting a better insight into your PR efforts with analytics

Getting a better insight into your PR efforts with analytics

May 29, 2014 10:00 SGT

Where are the visitors to your website coming from? Are they finding what they are look...

5 new rules of Marketing & 3 steps to take in response to Facebook's slash in organic reach

5 new rules of Marketing & 3 steps to take in response to Facebook's slash in organic reach

Apr 30, 2014 15:32 SGT

What are the new rules of Marketing? How do you boost communications? How should you re...

10 Steps to build your brand newsroom, before getting to top of Google search.

10 Steps to build your brand newsroom, before getting to top of Google search.

Apr 09, 2014 09:00 SGT

Can the media find relevant information to supplement their story? With changes in Goog...

"Small Data": buzzword for 2014?

"Small Data": buzzword for 2014?

Jan 15, 2014 10:02 SGT

How do you measure the effectiveness of your PR? An introduction to analytics for PR wi...

Which Superhero are YOU? Tell us and win a Christmas gift from us!

Which Superhero are YOU? Tell us and win a Christmas gift from us!

Dec 01, 2013 11:41 SGT

Have you ever wished that you could be a Superhero to help those in need? We’d like...