A steady growth in demand from international clients, a new partner and a new CEO - there’s a lot going on at the Swedish design agency Stylt Trampoli this autumn.
Since the early 90’s, Stylt Trampoli has earned a growing reputation for its award- winning concepts for hotels and restaurants - an ever-increasing share of which have been located outside of Sweden. Today, Stylt has around 20 projects on the go outside its home country, a result of the unequivocal commitment to international growth.
“These days, we often find ourselves in direct competition with some of the best-known and most respected design agencies in the world,” says Stylt founder and creative leader Erik Nissen Johansen.
In order to be able to compete seriously on this demanding scene, the company needed to be fiscally strengthened, and to overhaul its organisation. This is why, starting in August 2015, Gothenburg-based Layline Partners has come on board as a partner in the company. Layline Partners is owned by entrepreneurs Olle Langenius and Örjan Serner, who part-own (and in many cases have helped to start up) several dozen companies, mostly in the media and communications sector. Layline will contribute capital towards running and developing Stylt Trampoli, as well as know-how to help the company take the next step in its development.
“We have been keeping in touch with Stylt for several years now”, says Olle Langenius. “Stylt’s offering - storytelling, design and architecture - is extremely attractive. Together, we’re going to push Stylt towards even greater achievements in a larger marketplace.”
Erik Nissen Johansen is more than pleased with Stylt’s new partner. “Layline’s experience with international business in combination with our proven creativity will provide the perfect foundation for continuing to create amazing experiences all around the world. With Layline on board, we have a partner who is committing capital as well as knowledge in areas that will strengthen and complete our organisation.”
In connection with these new efforts, Stylt will also commence a search for a new CEO. Stylt’s current CEO, Lars Magnusson, will step down after ten years at the company, transitioning to an advisory role as a consultant.
“During my time at Stylt, the company has grown enormously, and the type of projects we work on has changed a lot,” says Lars Magnusson. “It’s been an amazing journey and this feels like a great time to hand over the reins to someone new.”
Stylt Trampoli is an award-winning concept- and design agency with clients and projects all around the world. Based in Gothenburg, Sweden, the agency consists of architects, art directors, designers, marketers and branding experts, working closely together on projects for the experience and hospitality industry.