Press Releases

Finally a world-class bib for women! – Craft Glow Bib Shorts

Mar 23, 2015 11:26 GMT Craft Sportswear International The latest item from functional sportswear brand Craft, Glow Bib Shorts have been developed together with the riders on ORICA-AIS, including superstar Emma Johansson. Featuring Infinite Comfort Pad, heat-reducing Coldblack® fabric and an innovative bib solution for perfect fit and quick bio breaks, this superior item heightens the performance and comfort for serious female riders.

Tight collection that unites mind and body into a powerful whole – Craft Delta Collection

Mar 17, 2015 07:15 GMT Craft Sportswear International ​Are you a dedicated runner who aims to push limits and break new records? Who understands that focus and the right mindset are important keys to great success? The new Delta Collection, which combines high-tech compression with ergonomic 3D design, was developed for athletes like you.

The must-have jersey for riders who aim to out sprint the entire peloton – Craft Tech Aero Jersey

Mar 10, 2015 06:43 GMT Craft Sportswear International Are you a truly dedicated cyclist who live your sport all year round? Working out hard to constantly push your limits, knowing that there are no shortcuts to perfection? Tech Aero Jersey, born at the cutting edge of innovation, was developed for riders like you.

Athletic midlayer with multifunctional attitude – Facile Pullover

Mar 05, 2015 07:00 GMT Craft Sportswear International ​On days when the thermometer has a hard time deciding whether it’s warm or cold, it could be equally difficult to determine what clothes to wear. Should you dress down or dress up? Fret no more. The versatile Facile Pullover will facilitate your choice.

Marit Bjørgen set to dominate the world champs with a new super glove

Feb 15, 2015 08:30 GMT Craft Sportswear International ​The undisputed and legendary queen of cross-country skiing Marit Bjørgen will arrive in style at the 2015 world championships in Falun. Geared up with Podium Leather Glove, featuring a super grip, she will be fit to transfer all her power into the snow and leave the competition behind.

CRAFT SHIELD JERSEY: ISPO AWARD WINNER!

Feb 07, 2015 09:23 GMT Craft Sportswear International Craft’s revolutionary bike item Shield Jersey has been chosen ISPO AWARD Winner 2015. The highly innovative garment, which enables serious cyclists to ride smoothly in rainy conditions and still stay dry, came out a winner in the category Products - Performance - Mid Layer.

SUPER SUIT DESIGNED TO BRING NEW VICTORIES - à la Mogren ‘93

Jan 19, 2015 09:00 GMT Craft Sportswear International Falun, cross-country skiing and the world championships is a classic combination that has resulted in great victories for Sweden. Now it’s time again. Supported by The Kurbits Race Suit − a new super garment developed exclusively for the upcoming world championships in Falun − Kalla, Olsson and the other Swedish skiers aim to repeat Torgny Mogren’s feat from 1993.

CRAFT TRAININGWEAR  - New dynamic collection for intense pre-season training

Jan 09, 2015 07:06 GMT Craft Sportswear International Trainingwear is a new collection and product category from functional sportswear brand CRAFT. Featuring functional fabrics, contemporary colors, enhanced range of movement and a flattering silhouette, the collection merges fashion with function to keep you dry, cool and focused at the gym.​

CRAFT XC PODIUM RACE JACKET – High-tech for the top spot

Dec 01, 2014 09:59 GMT Craft Sportswear International Inspired by elite performance, CRAFT targets the top and introduces its XC Podium Race Jacket. The new elite garment was engineered for and with the pro skiers who aim for the top spot in Sochi. Made of a state-of-the-art 3-layer soft shell fabric with ultrasonic taped seams and laser-cut venti- lation, the garment delivers fast function, smooth comfort, and a sleek appearance on the track.

CRAFT FACTORY

Sep 29, 2014 09:26 GMT Craft Sportswear International CRAFT FACTORY IS AN INNOVATIVE DESIGN-ONLINE TOOL AND THE LATEST STEP IN THE SWEDISH SPORTS BRAND’S DIGITAL VENTURE. IN THIS CREATIVE SPACE TEAMMATES, FRIENDS AND COLLEAGUES CAN SHARPEN THEIR IDENTITY AND BOOST TEAM SPIRIT DESIGNING THEIR VERY OWN, UNIQUE AND COLORFUL APPAREL.