Press Releases

Wyborowa Wódka (Wybo) is introduced in the U.S. — Wybo, the #1 Polish Vodka in Poland*, Will Be Launched in the U.S. This Summer

Jul 02, 2014 13:59 GMT The Absolut Company PARAMUS, N.J. [June, 2014] — The Wyborowa Company, a business unit within the Pernod Ricard Group, in collaboration with Crillon Importers Ltd., is pleased to announce the launch of Wyborowa Wódka, the #1 Polish vodka in Poland*, in the U.S.

Finnish hockey and coffee lovers' best friend?

Jun 23, 2014 06:05 GMT Löfbergs Hockey and coffee. Two things that are very popular in Finland. This is an opportunity that Löfbergs is grasping with both hands. The Swedish coffee roaster is already the official coffee partner of Hartwall Areena in Helsinki and Isku Areena in Lahti. The company is now entering into cooperation with the hockey team TPS and the HK Areena in Turku.

Suomalaisen jääkiekko- ja kahvikansan suosiossa

Jun 23, 2014 06:05 GMT Löfbergs Jääkiekko ja kahvi ovat kaksi suomalaisten rakastamaa asiaa, ja tämän on pannut merkille myös Löfbergs. Ruotsalainen kahvipaahtimo on nimittäin jo Helsingin Hartwall Areenan ja Lahden Isku Areenan virallinen kahvikumppani. Nyt aloitetaan yhteistyö myös TPS:n ja Turun HK Areenan kanssa.

Jury Announced for 2015 Absolut Art Award

Jun 18, 2014 08:44 GMT The Absolut Company Absolut is pleased to announce the Jury for the 2015 Absolut Art Award, led by newly-appointed Jury President Massimiliano Gioni, Associate Director and Director of Exhibitions at the New Museum in New York and Artistic Director at the Fondazione Nicola Trussardi in Milan.

Löfbergs at a new Finnish arena

Jun 03, 2014 06:31 GMT Löfbergs Finland is an important market for Löfbergs. In the past year, the Swedish coffee roaster has increased its sales strongly in the country where the biggest coffee drinkers live. Cooperation with the ice hockey team Lahti Pelicans and Isku Areena will further strengthen the brand.

Löfbergs ottaa haltuun uuden suomalaisen areenan

Jun 03, 2014 06:31 GMT Löfbergs Suomi on tärkeä markkina-alue Löfbergsille. Ruotsalainen kahvinpaahtimo on lisännyt viimeisen vuoden aikana myyntiään kahvinjanoisessa Suomessa voimakkaasti. Yhteistyö Lahden Pelicansin ja Isku Areenan kanssa vahvistaa tuotemerkin asemaa entisestään.

The latest buzz: 100,000 new jobs at Löfbergs

May 28, 2014 11:05 GMT Löfbergs The Swedish coffee roaster Löfbergs is working flat out. The company is temporarily hiring 100,000 new co-workers. But this time it is not about increasing the coffee production, but a different kind of business.

The Veranda’s flagship event: The classic smörgåsbord

May 27, 2014 08:00 GMT Grand Hôtel Our classic smörgåsbord is now being served for lunch and dinner, with the spring smörgåsbord focusing on spring primeurs and lighter fare.

New foundation will promote coffee farmers

May 27, 2014 06:00 GMT Löfbergs The Löfberg family is strengthening its commitment to the world's coffee farmers. A new foundation will contribute to a more sustainable development in the production countries. The funds of the foundation will be used for development projects, research and education.

To mark the 4th Responsib’All Day: Launch of ‘Wise Drinking’, the first global digital application promoting responsible drinking

May 22, 2014 08:26 GMT The Absolut Company Pernod Ricard has today launched a free mobile application to educate consumers about responsible drinking. This launch coincides with the fourth annual Responsib’All Day, a day of action involving the Group’s 19,000 employees, geared to the implementation of practical measures in 80 countries around the world to combat inappropriate or harmful drinking.