The report presents an in-depth assessment of the Account Based Marketing Market including enabling technologies, key trends, market drivers, challenges, standardization, regulatory landscape, deployment models, operator case studies, opportunities, future roadmap, value chain, ecosystem player profiles and strategies. The report also presents forecasts for Account Based Marketing investments from 2019 till 2025.
Account-based marketing is a strategic move that engages the marketing resources to more specific target segments or accounts resulting in improved sales. Account-based marketing is typically used by sales organizations in order to increase account relevance, engage with higher deals and get the best value out of their marketing activities. ABM helps the vendor to get insights into the company's spending on marketing. Account-based marketing is extensively used by various industry verticals such as BFSI, retail, government, healthcare, manufacturing and other industries to broaden their customer base.
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Major key players influencing the Account based marketing market are Hubspot, Inc., Techtarget, Demandbase, Inc., Adobe (Marketo), 6Sense Insights, Inc, Inside View, Act-on Software, Inc., Addaptive Intelligence, Inc., Ct-on Software, Inc. and Integrate among others
The growing popularity of cloud-based solutions and big data analytics the account based marketing (ABM) is experiencing a high demand for account based marketing solutions. Organizations are increasingly adopting account based marketing to boost their sales. Factors such as growing need for identifying right audience, the popularity of social media and analytics are the major factors that are expected to drive the growth of account based marketing market. However, the lack of awareness of ABM solutions is anticipated to restrict the growth of the market in the forecast period.
- To provide detailed information regarding the major factors (drivers, restraints, opportunities, challenges, and trends) influencing the growth of the global Account Based Marketing Market
- To forecast the size of the market segments with respect to four major regional segments, namely, North America, Europe, Asia Pacific, and the Rest of the World (Latin America and the Middle East & Africa)
The report provides a detailed overview of the account based marketing industry including both qualitative and quantitative information. It provides an overview and forecast of the global account based marketing market based on account type, service offerings, end-user industry. It also provides market size and forecast till 2025 for overall account based marketing market with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South America (SAM). The market by each region is later sub-segmented by respective countries and segments. The report covers the analysis and forecast of 16 countries globally along with the current trend and opportunities prevailing in the region.
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Key Research: The main sources are industry experts from the global account based marketing industry, including management organizations, processing organizations, and analytical services providers that address the value chain of industry organizations. We interviewed all major sources to collect and certify qualitative and quantitative information and to determine future prospects. Through interviews in the industry experts industry, such as CEO, vice president, marketing director, technology and innovation director, founder and key executives of key core companies and institutions in major biomass waste containers around the world, And
Secondary Research: Secondary research studies critical information about the industrial value chain, core pool of people, and applications. We also helped market segmentation based on the industry’s lowest level of industry, geographical markets and key developments in market and technology-driven core development.
Qualitative data: Includes factors affecting or influencing market dynamics and market growth. To list some names in related sections
Reasons to Buy the Report:
- Learn about the driving factors, affecting the market growth.
- Imbibe the advancements and progress in the market during the forecast period.
- Understand where the market opportunities lies.
- Compare and evaluate various options affecting the market.
- Pick up on the leading market players within the market.
- Envision the restrictions and restrains that are likely to hamper the market.
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Company: The Insight Partners
Contact: Sameer Joshi