Worldwide Micro-location Technology Market Analysis to 2027 is a specialized and in-depth study of the Micro-location Technology Industry with a focus on the global market trend. The report aims to provide an overview of global Micro-location Technology Market with detailed market segmentation by product/application and geography. The global Micro-location Technology Market is expected to witness high growth during the forecast period. The report provides key statistics on the Market status of the Micro-location Technology players and offers key trends and opportunities in the market.
Micro-location is a process of electronically determining the location with a level of precision to locate a specific location or target. This technology facilitates the tracking of objects and people in real time, usually in indoor applications such as inside a building. It is also used for wirelessly advertising content to a mobile/portable device of users that are close to a business site.
The Micro-location technology market is heavily influenced by driving factors such as increasing importance of asset management; rise in the use of location-based mobile advertisement; high return on investment; growing adoption of mobile devices and increasing usage of location-based services and marketing strategies is expected to drive the market growth. However, concerns for security systems and privacy policies regarding the personalized information with these products is expected to restrain the market growth.
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Top Leading Market Players:
1. Apple Inc.
3. Cisco Systems India Pvt. Ltd
4. Hewlett Packard Enterprise Development LP
7. Ruckus Networks, an ARRIS Company
8. Sewio Networks
9. Siemens 1996 - 2019
10. Zebra Technologies Corp.
- To provide detailed information regarding the major factors (drivers, restraints, opportunities, challenges, and trends) influencing the growth of the global Micro-location Technology Market.
- To forecast the size of the market segments with respect to four major regional segments, namely, North America, Europe, Asia Pacific, and the Rest of the World (Latin America and the Middle East & Africa).
The global micro-location technology market is segmented on the basis of technology, by vertical, by offering and by application. Based on technology type the market is ultra-wideband, ultrasound, near field communication,IR and RFID.On the basis of vertical the market is segmented as industrial, retail and e-commerce,government,defence and public, transportation and logistics and healthcare. On the basis of the offering the market is segmented as hardware, software and services.Based on application the market is segmented as asset management and proximity marketing.
The report provides a detailed overview of the industry including both qualitative and quantitative information. It provides overview and forecast of the global micro-location technology market based on various segments. It also provides market size and forecast estimates from year 2017 to 2027 with respect to five major regions, namely; North America, Europe, Asia-Pacific (APAC), Middle East and Africa (MEA) and South & Central America. The micro-location technology market by each region is later sub-segmented by respective countries and segments. The report covers analysis and forecast of 18 countries globally along with current trend and opportunities prevailing in the region.
The report analyzes factors affecting micro-location technology market from both demand and supply side and further evaluates market dynamics effecting the market during the forecast period i.e., drivers, restraints, opportunities and future trend. The report also provides exhaustive PEST analysis for all five regions namely; North America, Europe, APAC, MEA and South & Central America after evaluating political, economic, social and technological factors effecting the micro-location technology market in these regions.
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Reason to Buy:
- Save and reduce time carrying out entry-level research by identifying the growth, size, leading players and segments in the Global Micro-location Technology Market.
- Highlights key business priorities in order to assist companies to realign their business strategies.
- The key findings and recommendations highlight crucial progressive industry trends in the Micro-location Technology, thereby allowing players to develop effective long term strategies.
- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
- Scrutinize in-depth global market trends and outlook coupled with the factors driving the market, as well as those hindering it.
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to products, segmentation and industry verticals.
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