Birmingham Children’s Hospital has joined forces with its near neighbour Wesleyan Assurance Society for a major fundraising campaign in aid of its pioneering cancer unit.
The financial mutual will be one of the charity’s most high profile partners and is aiming to raise more than £120,000 over the next two years. The money will go towards the hospital’s £4million campaign to redevelop its cancer unit and make it one of the largest of its kind in the country. Wesleyan’s fundraising activities will be used to renovate play rooms for the children and provide dedicated areas for parents visiting the hospital.
David Melbourne, Chief Executive at Birmingham Children’s Hospital, said: “To know that we have the support of such a prestigious organisation as Wesleyan gives us immense confidence that we can build the unit our children and their families deserve.
“We know how enthusiastically Wesleyan’s staff join in fundraising activities and the pledges of support we have received already has been overwhelming.”
Wesleyan’s head office is based just a few hundred metres from Birmingham Children’s Hospital in the city centre and this closeness will enable staff to get involved in a variety of activities as well as provide an added incentive to raise money and volunteer.
Craig Errington, Wesleyan’s Chief Executive, added: “Wesleyan and Birmingham Children’s Hospital have BOTH been part of the fabric of the city for more than 150 years and it makes perfect sense that we support them in this fantastic cause.
“Just as we have customers across the UK, 40% of Birmingham Children’s Hospital’s patients come from outside of the West Midlands to receive its specialist care and we are looking forward to helping them continue this work and save many more lives.
“Our staff have proven how generous they are by raising more than £100,000 for CLIC Sargent over the past two years and we are confident we can exceed that target for Birmingham Children’s Hospital.”
Wesleyan Assurance Society is a specialist financial services provider for doctors, dentists, teachers and lawyers.
David Melbourne (left), Chief Executive at Birmingham Children’s Hospital, and six-year-old Ava Tickley, welcome Wesleyan Chief Executive Craig Errington to the hospital.