Neopost

CX – translating great experience into great value - A Neopost Webinar hosted by the DMA

Blog post   •   May 24, 2016 15:00 BST

Find out how to translate great customer experience (CX) into real brand value in our free webinar on 8th June, between 15.00 and 16.00 hosted by the DMA.

Making your CX (customer experience) better is a good idea, but how does it translate into sustainable brand value? Find out in our free webinar.

According to Gartner research, of every 26 unhappy customers, one will complain but the rest will go elsewhere, so good CX is not important but crucial to success.

According to Apple’s lauded designer Jony Ive, “It’s very easy to be different, but very difficult to be better.”

Marketers rightly focus on better Customer experience (CX) because it means those interacting with your brand feel good about it. But how will it improve your brand?

Led by Neopost’s marketing manager Antony Paul, who has worked in senior sales and marketing roles for more than 20 years, learn:

  • Best practice on Customer Communication Management
  • Insights from the design and implementation of Neopost's GMC Inspire
  • The challenges to creating superb customer experience
  • How to overcome these challenges

  • Delivering the right message to the right person at the right time is just the beginning.

    To sign up visit http://dma.org.uk/event/webinar-cx-translating-great-experience-into-great-value