Would you like to know what’s going on in your business?
Is the information in your business disjointed, making it hard for you to make accurate forecasts and plans?
Well, rest assured that there are many businesses just like yours which spend hours every quarter gathering data from different teams, which comes in different formats and takes ages to transfer into one spreadsheet. Once it’s finally all in one place the manual calculation and formulas that have to be applied to the information are confusing; so many business directors end up with little insight into their business anyway.
For a business to be truly successful in these challenging economic times, its leaders need to have a single view of leads generated, opportunities in the pipeline, sales closed and cash collected. Then your team can make informed decisions about where the business is going in the future.
Guest Post: John Cheney is the CEO of Workbooks.com, which develops Cloud CRM systems specially designed for small to medium-sized businesses. You can read more of his content on CRM technology by subscribing to the CRM Software blog. You can also find him on Google+and Twitter.