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Tien Tzuo on paywalls and the subscription economy - video

Tien Tzuo, founder and CEO of Zuora, explains why media organisations need to become more customer focused to effectively monetise their content. According to Tien, 'the subscription economy' has changed the relationship between these organisations and their readers.
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  • File format: .mp4
  • Length: 4:12

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Chris Smith

Press contact Community & content coordinator Guardian News & Media

Giovanna Clark

Press contact Press Officer Guardian News & Media