Press release -

Vital initiative offers new every day lower price across the entire KONG range

Vital has confirmed its support for the KONG brand with its own initiative - a new everyday lower price across the KONG range.

The price change will be activated this week and will apply to all subsequent orders, including those taken at PATS Telford.

Senior Buying Manager at Vital, Sam Hearn says he believes this will be a hugely competitive price point, “We’re bringing in a significant price drop across the board on the KONG range, allowing retailers to improve both percentage and cash margins on every purchase. We know this is an important brand for our customers and we want to ensure that they are confident they can continue to source it at great value for money prices from Vital.”

KONG Handipod is one of the brands joining Vital in its Gallery at PATS Telford this month. Also joining Vital are nearly 20 key suppliers, some of whom are new to the UK. They include Almo, Forthglade, Armitage and innovative tech-led companies.

As well as exclusive products, there will be exclusive promotions available in the Gallery that are unique to the event. The company will also be offering hospitality to visitors in the Gallery and have a generous stand (A50) in the main hall. Customers and prospective customers are invited to attend both areas to snap up exciting deals. Those that can’t attend can still access some of the exclusive promotions through Vital's Regional Relationship Managers. Account holders can call for details of the PATS promotions and the latest KONG price list. 

Topics

  • Retail

Categories

  • vital gallery
  • pats
  • pet trade
  • kong
  • vital
  • vital pet trade

About Vital Pet Products

Vital Pet Products have over 35 years’ experience of wholesaling to the independent specialist pet and aquatic trade. In February 2017, Vital was acquired by the Subura Group.

The company’s dedicated fleet services a national delivery network using some of the latest technology to drive operational efficiency. Top brand products, often sourced through exclusive deals, are made available to the trade, with a focus on value and quality.

Vital’s expert knowledge of the pet sector and operational efficiency ensures that it is best placed to work in partnership with suppliers and independent retailers to drive sales growth. People who work at Vital are empowered to make the decisions that drive value for customers and are rewarded for developing innovative solutions.

To find out more about Vital, visit www.vitalpetproducts.co.uk or telephone 01837 883000.

Contacts

Susan McKay

Press contact Director 07887 515870