Press release -

Oumph! now available all over Ireland

Thanks to high customer demand award-winning, plant-based Oumph! is now available all over Ireland, in selected Centra, SuperValu, Tesco and Dunnes stores.

Popular products include Oumph! Kebab Spiced, Pulled Oumph!, Oumph! The Chunk, Oumph! Salty & Smoky, The Oumph! Pizza and The Oumph! Burger.

"We're happy to be able to respond to the increased consumer interest in Oumph! in Ireland", says Nick Jacobs, Head of Sales for Oumph! and Food for Progress in the UK and Ireland.

Jacobs continues:

“Oumph!’s focus is to create mouth-watering foods with outstanding texture and taste, and it's these qualities that make our products the perfect choice for vegetarians, vegans, flexitarians and meat reducers".

In the UK Oumph! is available in Asda, Tesco, Holland & Barrett, Whole Foods Market, and in collaboration with Real Wrap Co., Oumph! is moving in to the food-to-go sector and will be suppling universities, hospitals and retailers across the UK from this week.

Oumph! is on the menu in a number of UK restaurant chains including Bella Italia, Chiquito, Shepherd Neame pubs and Hilton Hotels.

"We're currently looking at exciting opportunities with expanding into foodservice in Ireland", concludes Jacobs. "We're seeing large interest and look forward to announcing news soon".

About Oumph!

Oumph! is a favourite in Sweden and the Nordic countries. Oumph! is made from soya beans, herbs and spice mixes. It's plant-based and free from gluten and dairy.

Oumph! is high in protein and fibre and a source of iron and folic acid, as well has having a low climate impact.

Oumph! is versatile and easy to cook, which makes it suitable for home cooks as well as food services.

Since its launch in Sweden and the Nordic countries in 2015 Oumph! has become a favourite with a wide audience, including families, millennials, foodies, chefs and fast-food loving flexitarians and vegans.

Recent awards for Oumph!

Pulled Oumph! won three awards in important categories in the World Food Innovation Awards:

• Best Plant-based Product

• Best Product for Foodservice/Catering

• Best Streetfood Brand

About Food for Progress

Oumph! is a part of Food for Progress. Food for Progress is a Swedish food company that joins forces to produce tasty, nutritious and climate-friendly food that everyone on the planet can eat. Forever.

Useful Oumph! links

Oumph! website

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Topics

  • Food, Drink

Categories

  • oumph burger
  • oumph!
  • oumph
  • greenproteinshift
  • foodforprogress
  • flexitarian
  • ireland
  • vegetarian
  • vegan
  • plantbased

For more information, photography and interview requests, please contact Oumph's UK Press & PR contact: Monika Agorelius, CloseUp PR. Email: monika@closeup-pr.com

Sales Contact: Nick Jacobs, Head of Sales UK, Food for Progress. Mail: nick.jacobs@foodforprogress.com Tel: +44 (0)7785 327 146

Food for Progress is driving a new food logic. We work hands on with climate, health and food security. Co-creation is our core value and global impact our goal. Our Brands: Oumph! and Beat.

Contacts

Monika Agorelius

Press contact UK Press & PR Contact Tel: +44 (0)7785 71 21 86