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PRESS RELEASE: Lycored partners with culinology pioneer to create healthy craveability at IFT

Press Release   •   Jun 19, 2018 13:37 BST

Charlie Baggs is a pioneer of the concept of 'culinology' [Scroll down for high-res version].

Charlie Baggs will be partnering with top US chef Charlie Baggs at the forthcoming IFT expo (July 15 to July 18 in Chicago).

Baggs is a pioneer of the concept of ‘culinology’, which combines food science with culinary art. He specializes in helping companies satisfy consumer needs by working creatively with taste characteristics to drive superior flavor.

The former Purdue University professor has developed new recipe concepts that showcase Lycored’s tomato-based flavor enhancer, SANTE, and CTC, its Clear Tomato Concentrate.They demonstrate the power of the products to make recipes healthier while also creating “craveability” by enhancing natural umami and kokumi characteristics.

A carrot and apple soup shows how SANTE can reduce salt and cream, while a roasted red pepper sauce with SANTE and CTC contains lower tomato paste and heavy cream. The third concept is a Tom Yum soup with reduced sweetened condensed milk, coconut milk and soy sauce.

Charlie Baggs, President of Charlie Baggs Culinary Innovations, said: “Lycored’s approach to taste and flavor is similar to mine – we work scientifically to understand the needs of consumers and develop solutions that meet them. I’ve long been interested in the idea of using natural sources of umami to create craveability. These recipes show how effectively you can do that with ingredients from the humble tomato.”

Christiane Lippert, Head of Marketing (Food) at Lycored, said: “We were very impressed by Charlie’s passion and his food philosophy. Like us, he’s committed to the natural, clean label, and real food movements and it’s exciting to be working with someone with his track record. The new concepts he has created demonstrate the potential of SANTE and CTC when used alongside natural, real ingredients. We can’t wait to share them.”

SANTE and CTC are part of Lycored’s range of real ingredients from tomatoes. Both have non-GMO certification and can be declared as either ‘tomato concentrate’ or ‘natural flavor’ (depending on local regulations.)

SANTE is a flavor enhancer that allows a reduction in sodium from salt by 30 to 65% in some applications. It is the perfect solution for removal of MSG, yeast extracts, or artificial flavors while giving a great taste boost. CTC is a liquid serum that harnesses the balance of acidity and high Brix sweetness of tomatoes to bring smoothness and complexity to savory products.

Charlie Baggs and his team will be showcasing the recipe concepts at Lycored’s stand at IFT (S4605 in the South Hall).

To arrange a meeting or interview, contact:

Steve Harman

Ingredient Communications

+44 (0)1293 886444

+44 (0)7538 118079

steve@ingredientcommunications.com

About Lycored

Committed to ‘Cultivating Wellness’, Lycored, part of Adama Group, is an international company at the forefront of unearthing and combining nature’s nutrition potential with

cutting edge science to develop natural ingredients and products. Established in 1995 in Israel, Lycored is the global leader in natural carotenoids for food, beverage and dietary supplement products. For more information visit www.lycored.com.