It’s National Gardening Week in the UK and this year’s theme is around green spaces and encouraging more people to grow edibles. Over the last seven years our Health for Life programme has inspired and enabled nearly 150,000 children and adults to lead healthier lifestyles through three key aims; Improve knowledge and opportunities for healthy eating, food growing and physical activity. The three are absolutely interlinked and there is lots of evidence to prove the benefits of growing your own food – both physically and mentally.
Working with our partners Services for Education we have engaged over 163 nursery, primary and secondary schools to grow their own food in a number of ways; at school, at home and as part of our popular ‘mealbarrow’ display at Gardeners World Live at the NEC. We’ve also seen some of our Health for Life schools take the next step and start to keep chickens at school! From rooftop gardens to full blown allotment spaces – our schools have been creating some amazing food growing spaces for the whole school to grow and then cook the food at school or home.
In the wider community, we’ve been working with The Conservation Volunteers (TCV) to create fifteen community growing spaces across Birmingham – everything from raised beds at sheltered housing to a beautiful and very productive orchard. Through their green gym model ™ they have delivered over 1750 green gym sessions to local communities of which 80% of participants recorded an increase of physical activity.
Our Health for Life programme continues to grow from strength to strength and we were delighted to announce our nursery schools programme in Autumn 2018. We can’t wait to see what they have been up to this year with our support and we’ll be celebrating their achievements in June. Our school wheelbarrow activity will also be back at Gardeners World Live at the NEC also in June, so please do visit the show and be inspired by the amazing entries from our Health for Life schools!
About Health for Life
- Health for Life is a community programme which aims to make a sustained improvement in healthy lifestyles in local communities across Birmingham.
- The programme takes a whole community approach to support children, adults and families to live healthier lifestyles for generations to come, engaging people in growing food, physical activity, healthy eating and cookery.
- Between 2011-2017 Health for Life reached 125 primary and secondary schools; created 15 community growing spaces and reached around 90,000 people in the city.Over 900 Mondelēz employees volunteered their support to the programme.
- During 2018 Health for Life is working with a further 12 primary schools and continuing to support several of the programme’s community growing spaces in Birmingham.
- Health for Life supports Change4Life, the wellbeing campaign from Public Health England.
- Working in partnership, Health for Life is funded by Mondelēz International and delivered byThe Conservation Volunteers and Services for Education.
- The programme has received national acclaim with Mondelēz International winning the Food and Drinks Federation Health and Wellbeing Award in 2013 and Business in the Community’s ‘Big Tick’ 2014, in the Building Stronger Communities category, for the Health for Life in primary schools programme.
About Mondelēz International
Mondelēz International launched the Health for Life programme in 2011 and is continuing the company’s long-term commitment to work in partnership, delivering a wide-reaching and successful healthy lifestyle programme within Birmingham.
Mondelēz International, Inc. (NASDAQ: MDLZ) empowers people to snack right in over 150 countries around the world. With 2018 net revenues of approximately $26 billion, MDLZ is leading the future of snacking with iconic global and local brands such as Oreo, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum. Mondelēz International is a proud member of the Standard and Poor’s 500, Nasdaq 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com or follow the company on Twitter at www.twitter.com/MDLZ.