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Mondelēz International brings joy to Coventry Paralympian on road to Rio

Press Release   •   Jan 19, 2016 10:09 GMT

Coventry born Judo star, Sam Ingram, has been given a boost on the road to Rio, thanks to leading snacking company Mondelēz International which has signed up the athlete as one of its official athlete ambassadors.

As an official partner for the British Paralympic Association (BPA), Mondelēz International will be backing Sam all the way to the biggest Paralympic sporting event, the Rio 2016 Paralympic Games.

Sam, who won a silver medal at the London 2012 Paralympic Games, hopes to represent the Paralympics GB Judo Team next year. Sam has swiftly risen through the ranks taking home several medals and is now hoping for the same success in Rio 2016.

Sam said: “Taking part in the Rio 2016 Paralympic Games has always been a goal for me. I want to be seen as a role model for other upcoming Paralympic athletes and inspire people to follow their passion.

“I am extremely grateful to Mondelēz International for selecting me as one of their athlete ambassadors. I can continue my journey knowing that I have a lot of support behind me.”

Phil Greenhalgh, Managing Director UK from Mondelēz International, added: “We are proud to show our support to British Paralympians on their route to such an iconic sporting event. With such a busy training schedule, we are delighted that Sam will act as one of our ambassadors as he is an inspiration to other upcoming athletes and the region.”

Mondelēz International is supporting three Paralympic athletes in the run up to the Paralympic Games in Rio 2016, including British Paralympic Judo competitor, Sam Ingram; para-rower, Grace Clough and Swindon wheelchair tennis ace, Louise Hunt.

The British Paralympic Association is urging the public to help the athletes on their journey by supporting the Supercharge ParalympicsGB campaign. Find out more here:

About Sam Ingram
Since 2008 Sam has medalled at both European and World levels and he bettered his Beijing Bronze with a Silver medal at London 2012.

He competes in the visually impaired category but trains full time with able bodied athletes at Ratho in Edinburgh.

Following his degree in broadcasting, Sam made the decision to train seriously in Judo - a sport he had recently taken up. He progressed quickly through the ranks and broke onto the international scene in 2007, competing at the European Championships where he finished 5th. The following year he took part in his first Paralympic Games in Beijing and came home with a bronze medal.

About Supercharge Paralympics GB campaign
Supercharge ParalympicsGB is the first time that the British Paralympic Association (BPA) has launched a major public facing campaign to generate support and raise funds for ParalympicsGB.

For first time, the British public can actively show their support for Britain’s Paralympians through fundraising, donating funds and taking part in dedicated ‘Supercharge’ fan activity.

About Mondelēz International

Mondelēz International, Inc. (NASDAQ: MDLZ) is a global snacking powerhouse, with pro forma 2014 revenue of more than $30 billion. Creating delicious moments of joy in 165 countries, Mondelēz International is a world leader in biscuits, chocolate, gum, candy and powdered beverages, with billion-dollar brands such as Oreo, LU and Nabisco biscuits; Cadbury, Cadbury Dairy Milk and Milka chocolate; Trident gum and Tang powdered beverages. Mondelēz International is a proud member of the Standard and Poor’s 500, NASDAQ 100 and Dow Jones Sustainability Index. Visit or follow us on Twitter at