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Video: From blanketing to targeted comms - newsroom strategy helps Neopost find relevant audiences

Neopost Ltd is a worldwide leader in multichannel communications and provides software and hardware solutions for mailing, shipping, digital document management, and graphics. Up until two years ago Neopost Ltd realised they needed a more refined digital communications strategy. See how Neopost has succeeded to find and target specific audiences with their online newsroom.
  • License: © All rights reserved
  • File format: .mp4
  • Length: 3:06



Mynewsdesk is the Nordic region's leading platform for digital PR and communication, with about 5,000 customers and 77,000 users. The cloud-based service includes media monitoring, news distribution, and PR analytics. The company was founded in 2003 in Stockholm. Since 2008, Mynewsdesk is a part of the Norwegian media group NHST Media Group AS. 

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Sara Lindström

Sara Lindström

Press contact Global PR Manager +46 76 288 56 15