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Adrian - TripAdvisor shares mobile strategy to drive CX

Video   •   Feb 05, 2016 09:30 GMT

Adrian Hands, Head of eCommerce EMEA, TripAdvisor shares how successful travel brands will employ a more personal approach, showing that they care and want to offer-up relevant information that will make customers lives better somehow – and mobile will play a big role.
License Creative Commons Attribution (?)
Video length 9:03

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