FOR IMMEDIATE RELEASE
Accountable streetwear brand Terrible Movement launch their first popup at @BOXPARK in Shoreditch.
Opening its doors for a week from 5th October, the brand’s first-ever retail space has plenty of surprises in store.
The popup will give shoppers a chance to get up close and personal with limited runs of bestsellers from the brand’s ethical offering, as well as showcasing an exciting collaboration with a yet-to-be announced heritage fashion brand.
Events and parties will be announced across the brand’s social media channels in the run-up to the store opening, with some of London’s best up-and-coming acts set to appear.
Speaking about Terrible Movement’s @BOXPARK event, co-founder Tersha Willis said: “It’s been a long time coming for us and ever since we got back to the UK from Berlin, we’ve had our eye on @BOXPARK as the next move. It’s the most relevant retail location in London right now and we couldn’t imagine a better place to launch our first retail experience.
“We’re very excited to announce who we’ll be collaborating with and we plan to do so very soon. The triumvirate of this heritage brand, Terrible Movement and @BOXPARK is perfect. We cannot wait to showcase this collaboration.”
Terrible Movement was founded in London in 2012, before temporarily relocating to Kreuzberg in Berlin. Since mid-2014, Terrible Movement has been based in Hackney, London. The brand stocks with a number of retailers in the UK, Europe and North America, including Urban Outfitters and has a legion of notable supporters, including Cara Delevingne, Jourdan Dunn and Alana Haim.
Tersha Willis is available for comment and can be contacted by email: