Asia-Pacific set to drive growth in the premium motorcycle helmets market

Press Release   •   Aug 16, 2013 09:00 BST

The premium motorcycle helmets market has been forecast to reach a value of US$352.8 million by 2018, driven by growth in the ownership of premium motorcycles with higher engine capacity, and the growing awareness over the benefits of wearing a helmet due to the increasing number of motorcycle accidents.

The use of motorcycle helmets has witnessed substantial growth in recent years, particularly in countries such as India, Vietnam and the US. Much of the growth in usage of motorcycle helmets in India and Vietnam is ascribed to implementation of mandatory helmet wearing laws in these countries.

On the other hand, helmet usage in the US has continued to rise over the years despite topsy-turvy helmet usage law environment, with different states enacting and withdrawing helmet laws.

A motorcycle helmet is a type of helmet (protective headgear) used by motorcycle riders. The primary goal of a motorcycle helmet is motorcycle safety - to protect the rider's head during impact, thus preventing or reducing head injury or saving the rider's life. Some helmets provide additional conveniences, such as ventilation, face shields, ear protection, intercom etc.

Technological advancements in terms of design and material composition are expected to spur market prospects for premium motorcycle helmets. Introduction of newer materials like carbon fibre, and fibreglass reinforced plastic (FRP) made of glass fibre, special organic fibre, thermo setting plastic resin, have rendered helmets more convenient, lightweight and safer. Integration of electronics in helmets represents another major breakthrough in the market.

Helmets with communication capabilities such as Bluetooth make helmet wearing safe as well as an enjoyable option allowing riders to stay connected even while riding.

According to a recent report, 'Motorcycle Helmets: A Global Strategic Business Report,' strong demand for motorcycles, especially recreational motorcycles, in Asia-Pacific is driving demand for premium motorcycle helmets.

The steadily expanding base of motorcycle enthusiasts is spurring market prospects in the region. Strong GDP growth, growing discretionary spends and preferences for premium high quality helmets among motorcycle transport users represent other key factors driving growth in the region.

For more information on the premium motorcycle helmets market, see the latest research: Premium Motorcycle Helmets Market

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