The Bluebeards Revenge

Bluebeards Revenge launches stylish men’s grooming range

Press Release   •   Nov 15, 2010 14:52 GMT

Lee Mill, Devon - The Bluebeards Revenge is delighted to announce the launch of a premium men’s grooming range aimed at the modern man who wants to look and feel good.

The Devon-based firm has added three luxurious shaving brushes, two stylish razors and a hair-delaying post-shave balm to its expanding product portfolio.

Nick Gibbens, marketing and PR manager at The Bluebeards Revenge, said: “Our vision is to extend the iconic Bluebeards brand right across the men’s grooming sector.

“Recent studies suggest that an increasing number of British men want to look and feel smarter and healthier, and shaving is a quick and easy way for them to achieve this.

”Our range has been specially designed for the stylish shaver who wants the ultimate shaving experience.”

One of the flagship products in the new range is a luxurious double edge safety razor, dubbed the "Scimitar”.

Laser etched with the iconic Bluebeards Revenge logo, the “Scimitar” weighs 67g and has a length of 9.5cm.

“These razors are beautifully balanced allowing the weight of the instrument to deliver the blade at the optimum cutting angle resulting in a close and rewarding shave,” said Nick.

The new collection also includes two badger-hair shaving brushes and a post-shave balm that contains Decelerine.

Decelerine consists of a mixture of active ingredients that delay hair growth, reducing the frequency of shaving and depilation and at the same time providing a recovering effect on the skin.

“After you have enjoyed the ultimate shaving experience why not treat your face to a luxurious, soothing and moisturising application of The Bluebeards Revenge Post-Shave Balm,” said Nick.

”Specially formulated with Witch Hazel and Aloe Vera to nourish the skin after shaving, not only will it make you feel a million dollars but it also contains the beard-reducing ingredient Decelerine.”

The Bluebeards Revenge brand shocked the men’s grooming market back in July of this year when it launched its hair-delaying and tough stubble combating shaving cream.

This unique shaving cream has gone on to grace the pages of the Daily Express, Nuts and Men’s Health Magazine, the TV screens of the BBC and ITV, and the radio waves of the BBC.

The full range of Bluebeards-branded shaving products can be bought from leading online retailer The Shaving Shack (http://www.shaving-shack.com/the-bluebeards-revenge/).

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Notes to Editors

For more information on The Bluebeards Revenge, please contact Nick Gibbens on 01752 898191 or nick@bluebeards-revenge.co.uk.

The Bluebeards Revenge™, which uses totally recyclable packaging, is suitable for vegetarians, and is Paraben Free.  A donation from every tub goes directly to the UK’s two most important charities supporting injured fire fighters.

Decelerine™ is a unique ingredient, which targets hair follicle cells and weakens new hair formation. It has proved to be effective in inhibiting hair growth, decreasing length and density of unwanted hair and also providing a soothing and moisturising effect on the skin.

As well as slowing down hair regrowth, Decelerine™ relieves and soothes the effects of shaving (especially skin prone to irritation and dryness) by providing moisturisation and protection to facilitate its regeneration. More information can be found at www.bluebeards-revenge.co.uk

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Designed by a real life Blue Beard who was bored to death with being a Desperate Dan look-alike, The Bluebeards Revenge is a paraben free, premium quality shaving cream with added ingredients to specifically combat tough stubble.