The global bridal wear market is forecast to reach US $66.6 billion by the year 2017. The unrelenting attitude of wedding couples to make most of the occasion is a key factor providing buoyancy to the market even during the challenging economic times.
A banquet of opportunities awaits the bridal market in the upcoming years. With the younger generation coming of age, there exists an increased likelihood of a spurt in the number of weddings. The bridal wear market is forecast to excel towards a bright future, despite a temporary slow down in growth during the years 2008-09, caused by the global recession.
Currently, the US and Europe dominate the bridal wear market, garnering the majority share. In the US, and in several countries in Europe, the decline in number of first marriages has been partially offset by rise in divorce rates, and the consequential rise in the number of second marriages of one or more partners.
In China, of late, improvements in the standard of living, and the general economic health has spiralled the bridal gown industry to new heights. Bridal stores and outlets/shopping centres are generously investing in stocking designer bridal wear outfits in assorted styles, and dazzling colours.
However, the European region, powered by bridal wear markets including Spain, UK, Germany and France is projected to surge ahead at the overall fastest compound annual growth rate of approximately 6.5% through 2015.
For more information on the bridal wear market, see the latest research: Bridal Wear Market Report
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