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Ceramics market to be driven by the growth of the middle class

Press Release   •   Oct 25, 2012 11:15 BST

The ceramics market has been forecast to reach a market value of $408 billion by 2018, increasing from a valuation of $279 billion recorded during 2011.

The worldwide market for ceramics is expected to grow steadily as developing countries increase their section of the population that is middle class and therefore increase demand for ceramic products. This is combined with steady demand in developed countries for ceramic materials used in industry and to keep the home liveable and nice.

The ceramics market is tied to the construction industry. The middle class has a primary focus on fixing up a pleasant home. Tile and ceramic materials are key to achieving a comfortable lifestyle, in a nice home. Ceramics also are part of the steel industry as the refractory materials are key to lining the containers that are used to make steel for manufacturing automobiles.

The ceramics sector is faced with a number of competitiveness challenges, many of which have been fuelled by globalisation. Increased environmental regulation continues to be an issue. The increase in the number of comparative low-cost ceramics products being imported from emerging economies is a sign that in some sectors, particularly in the ceramic tableware sub-sector, the local competitive advantage on the basis of cost is diminishing.

A key competitiveness factor for the ceramics sector is the increase in environmental regulation and control. The relatively high energy-intensity of ceramics production, brought about by the need to heat kilns up to 2000°C, makes the reduction of carbon dioxide emissions challenging.

The technologies and techniques used in ceramics production to minimize energy use by kilns are already advanced. Major short-term future increases in efficiency are unlikely.

For more information on the ceramics market, see the latest research: Ceramics Market

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