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Dental orthodontic supplies market to be worth $1.1 billion by 2018

Press Release   •   Jul 17, 2013 08:55 BST

The dental orthodontic supplies market has been forecast to hit a value of $1.1 billion by 2018, driven by increasing volumes of orthodontic procedures due to rising awareness regarding dental care.

The economic crisis took its toll on the dental supplies industry as the market experienced a sharp decline in sales in recent years.

The recession continued to hamper the rapid growth experienced by the replacement, restorative and regenerative dentistry markets prior 2008 as the ensuing period witnessed a decline in patient traffic for dental practices.

Orthodontic supplies, although a small category in the overall dental supplies market, holds enormous promise as a growing number of patients come forward to seek orthodontic treatment for malocclusions.

The urgent need to address dental issues created by malocclusions, jaw disease, tooth decay or loss, and jaw joint pains, is driving patients to undergo orthodontic treatments. The growing focus on appearance enhancement and aesthetics is also a major stimulant for orthodontic treatments.

Economic conditions and the level of comfort and duration of procedures typically determine the number of orthodontic procedures carried out each year. Being elective in nature, these procedures are significantly affected by the discretionary spending levels of consumers. Lack of adequate reimbursement coverage also impacts patient demand for orthodontic treatment.

The US, Canada, Western Europe, Japan, Australia and certain other countries are highly developed markets that demand the most advanced dental and health products and have the highest level of expenditures for dental and medical care.

In these markets, dental care is increasingly focused upon preventive care and specialised dentistry, in addition to basic procedures, such as excavation of teeth and filling of cavities, tooth extraction and denture replacement.

The United States represents the largest market worldwide. Demand for dental orthodontic supplies is higher in developed regions of North America and Europe than in developing regions largely due to the greater awareness regarding dental care.

For more information on the dental orthodontic supplies market, see the latest research: Dental Supplies Market

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