Elan PR Ltd

Falken to offer 20” SUV-specific replacement tyre for Range Rover Evoque

Press Release   •   Feb 06, 2014 16:27 GMT

Growing demand for the Range Rover Evoque has led Falken to release new sizes of its AZENIS FK453CC SUV-specific on-road tyre for the replacement market. Owners now have the opportunity to fit a high performance tyre created specifically for more sports-oriented SUVs, providing improved stability and lower noise.

Now available to order in 18”, 19” and 20” sizes, the AZENIS FK453CC was specifically created to meet the growing demand from today’s SUV market for better on-road performance, superior levels of refinement and higher speeds. Range Rover Evoque sales in the UK alone grew 35 percent from September 2012 to September 2013, driving demand in the replacement tyre market for low-profile high-performance tyres that can be specified for heavier SUVs.

To achieve the balance of improved stability and higher speed requirements, the W and Y rated FK453CC features a more warp-resistant casing construction (dual ply) and its design incorporates an additional, reinforced cover ply and more rigid sidewalls to improve stability, with speed ratings of up to 186 mph.

With many Evoques fitted with large, 19" and 20” rims, Falken’s AZENIS FK453CC tyre design addresses the noise issue widely experienced in a sector that is demanding greater refinement. A rounder shoulder and an asymmetrical pattern and phase-shifted tread blocks reduce noise levels by 15 percent compared to Falken’s previous SUV tyre. Though the Evoque is among the sleekest of SUVs, Falken’s FK453CC tyre also provides increased resistance to hydroplaning, critical for heavier and taller passenger vehicles. Three central grooves, together with staggered sipes that break up the water film, have delivered a seven percent improvement in resistance to hydroplaning.

The new sizes suitable for the Evoque will be available from authorised dealers from May 2014.

  About FALKEN Tyre Europe:

The technology and development of Falken High Performance Tyres and their driving characteristics have for many years been derived from motorsport, most recently its participation in the American Le Mans Series and Nürburgring 24 Hours. Tyre technologies developed on track are often transferred to the road, offering improvements in wet and dry grip, efficiency, feeling and control. 

Falken Tyre Europe is a brand of Sumitomo Rubber Industries Japan, with European headquarters near Frankfurt. Falken has aggressively expanded its product range, launching new products in new sectors and niches across Europe. Falken’s current products range from the track-inspired Azenis series including the latest FK453 flagship through to the efficient and innovative ZIEX ZE914 and the rugged all-terrain WildPeak A/T the cold weather EUROWINTER HS449 and the All Season Eurowinter AS200. They cater for cars across the spectrum from high-performance racing to everyday use.

All FALKEN products fulfil the ISO standards 9001 and 14001. For more information visit www.falken-europe.de or www.facebook.com/falkenmotorsports

Pressekontakt Unternehmen: FALKEN Tyre Europe GmbH, Nadine Cerone-Schatz Tel.: 069-247 52 52 – 64 Fax: +49 69 2475252-8864, E-Mail: n.cerone-schatz@falken-europe.de

For UK press enquiries: Propel Technology, Nick Bailey, Tel: +44 (0) 1295 724130, email nick@propel-technology.com