France heating appliances market led by De'Longhi

Press Release   •   Jun 04, 2013 10:50 BST

The France heating appliances market is suggested to have grown in terms of value sales by 2% between 2008 and 2012, while volume growth remained static. Forecasts for the period 2012 to 2016 have revealed that volume growth is expected to decline at a CAGR of -2%, while value sales are set to increase at 9%.

Consumers in France are beginning to look towards heating appliances that are less energy intensive, due to the effects of the ongoing stagnation of the economy, as well as rising electricity bills and rapid developments in the legal framework. This trend led to oil-filled radiators recording the highest volume growth in heating appliance during the forecast period, growth of 4%. These radiators are thought to be highly energy-efficient, and provide uniform heating for large spaces.

The leading player in the France heating appliances market remained De'Longhi France SA, consolidated its position in the industry between 2008 and 2012. The company led the market with a 14% volume share. De'Longhi has a strong historical presence in the heating appliance industry in France with its Dragon brand name. The reason for De'Longhi's leadership of the market includes the high performance of its heating appliances, especially its oil-filled radiators.

The France heating appliances market is forecast to decline in volume terms by -2% between 2012 and 2016, while value sales are actually predicted to grow by 9%. Reasons for the volume decline include the increase preference for non-electrical and hybrid heating solutions in the face of rising heating costs, the formalisation of strict legal standards surrounding energy consumption levels, and the general warmer temperatures that will be experienced by France, especially during winter.

For more information on the France heating appliances market, see the latest research: France heating appliances market

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