The global garden products market is forecast to reach US $284.5 billion by 2017, spurred by growing importance attached to gardening not just as a recreational pastime, but also for relaxation and therapeutic benefits.
Rising income levels, aging population, growing consumer awareness and environmental concerns have heightened the enthusiasm for aesthetic and beautifully maintained lawns and gardens. This inevitably is fuelling the demand for innovative garden decorative products, tools, and implements.
Assisted by the gardening industry's ability to cope well with economic downturns, the Internet garden products market has grown to over £200 million in 2011 (including both 'specialist e-tailers' that primarily sell garden products and use the Internet as their main distribution channel) and non-specialists (which offer garden products online but this does not represent their main product range or distribution channel).
Gardening as a leisure activity is mostly popular in the Western countries owing to their higher disposable income, and is only now catching up in some segments of the population in developing nations. Availability of cheap manual labour, low income levels, and small property sizes with no or limited space for maintaining gardens, are the major factors constraining growth in the gardening equipment segment in the developing countries.
Developed countries such as the US, Canada, Australia, and most of the Western European nations corner most of the gardening products market, particularly in the equipment segment. Asia, including Japan, lags far behind the developed countries in the garden equipment market.
For more information on the gardening products market, see the latest research: Gardening Products Market Report
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