Global broadcast media market to increase at a CAGR of 4.5%

Press Release   •   Jul 31, 2012 12:31 BST

The global broadcast media market is expected to increase at a compound annual growth rate (CAGR) of 4.5% over the next five years, to reach a total market value of $597 billion in 2017.

Growth within the global broadcast media market is set to be driven by numerous factors including, the increase in mobile television subscribers, the improvement in economic conditions and more spending by advertisers, coupled with rising online distribution of music, films, TV shows, and video games .

The global broadcast media industry remains rather fragmented, with the top five and top 10 players accounting for approximately 21% and 32% respectively.

Internet broadcasting is forecast to be the fastest-growing sector as the Internet becomes more dominant in content consumption. The industry is experiencing high competition due to low barriers to entry and an increasing industry growth rate.

The UK industry is dominated by the major broadcasters, plus a much larger number of less well-known broadcasters and production companies. There are nine so-called terrestrial broadcasters, whose output is broadcast through land-based transmitter, and also around 300 cable and satellite broadcasters.

The industry is expected to be lead by APAC, Latin America, and the Middle East, with APAC estimated to grow at the highest rate through to 2017.

For more information on the global broadcast media market, see the latest research: Global Broadcast Media Market Report

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