The Global Mobile Business Intelligence market is to grow at a CAGR of 27.47 percent over the period 2012-2016. One of the key factors contributing to this market growth is the increasing adoption of smartphones and tablets. The Global Mobile Business Intelligence market has also been witnessing the increasing usage of mobile business intelligence for sales activity. However, the incompatibility of mobile business intelligence applications with the mobile devices could pose a challenge to the growth of this market.
More enterprises are adopting mobile business intelligence (BI) to strengthen their sales team and sales processes through the use of mobile BI. In addition, the mobile BI solution helps in tracking the activity of sales employees on field. Sales managers or team leaders can track the sales activity of an employee and streamline the sales team as per the requirement. Thus, more organizations are adopting mobile BI for tracking their on-field sales teams, which is an emerging trend in the market.
One of the major drivers is the increasing adoption of smartphones and tablets. The penetration of smartphones and tablets is increasing across the globe. The Global Smartphone and Tablet market is expected to grow rapidly during the period 2012-2016.
The key vendors dominating this market space are IBM Corp., Information Builders Inc., MicroStrategy Inc., Qlik Tech Inc., and SAP AG. The other vendors mentioned in the report are Actuate Corp., Birst Inc., Dimensional Insight Inc., Gooddata Corp., Jaspersoft Corp., Microsoft Corp., Oracle Corp., PivotLink Corp., Roambi Inc., SAS Institute Inc., and Spotfire Inc.
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