Global prebiotics market: $4.8 billion industry by 2018

Press release   •   Aug 14, 2013 16:26 BST

The global Prebiotics market is projected to reach US$4.8 billion by 2018, driven by rising awareness of health and nutrition, growing consumer acceptance of the benefits of prebiotics, expanding applications and effervescent innovations in prebiotics based food products.

Fructans represents the largest product market worldwide. Prominence of GOS (galactooligosaccharides) is growing led by the inherent benefits offered. GOS is known to have superior bifidogenic effect than FOS and has been proved to more closely abet the achievement of right mix of gut flora. GOS has also been shown to be more versatile for use in a wide range of products including clear beverages, juices and bakery products.

Prebiotics are also finding applications in the animal feed sector. The emergence of pet foods is expected to spur opportunities in this market. Prebiotics as dietary supplements for livestock and companion animals is still in its development stage with producers continuing to focus their attention on product research and development. As in human food, fructans represent the most studied and established prebiotic for use in [animal feed.] Several studies carried out in this direction have shown the beneficial effects of fructans in enhancing the productive and physiological performance of animals.

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