Compared with the review period, 2012's value growth in the Italy designer apparel market was steady, and nearly similar to the review period CAGR. Even though men's designer clothing faced lower consumer demand, women's designer clothing still performed well in volume terms thanks to higher consumer demand. This reduced the overall negative volume growth of designer apparel in 2012, giving the opportunity to register growth in value terms.
Italy has a long history and heritage in the fashion industry. Italy is the home of famous international companies such as Prada, Dolce & Gabbana, Bulgari and Armani. Such brands are well-established in Italy and enjoy strong loyalty and recognition from domestic and foreign consumers. Additionally, their flagship outlets enabled them to attract tourists due to the fear of counterfeit products in their own countries.
Designer apparel is predicted to enjoy greater consumer demand in Italy. Despite the uncertainty of the economic climate, consumers are expected to move on to more affordable luxury designer apparel in order to save money. Overall, designer apparel should register an increase in volume terms, driven partly by designer clothing accessories. Such a category should enjoy the fad of fashion accessories. As a result, designer apparel is expected to see positive growth at a CAGR of 2% over the forecast period.
For more information on the Italy designer apparel market, please click here: Italy designer apparel market
Companiesandmarkets.com issues news updates and report summaries covering all major industries and sectors. The service provides additional client monitoring and timely alerts to breaking industry and sector news leading the day's business headlines. News articles, written by our staff, contain additional analyst insight, providing value added insight for our readers. News updates and real-time alerts on newly-released market reports are also available from our Facebook page, Twitter feed @CandMResearch and RSS links. We also welcome inquiries from business journalists and the news media.