Cadbury

Kraft Foods Inc publication of Final Offer Documentation

Press Release   •   Jan 21, 2010 12:09 GMT

KRAFT FOODS INC. PUBLICATION OF RECOMMENDED FINAL* OFFER DOCUMENTATION RELATED TO PROPOSED ACQUISITION OF CADBURY PLC

On 9 November 2009, Kraft Foods Inc. ("Kraft Foods") announced its firm intention to make an offer (the "Offer") to acquire all of the issued and to be issued share capital of Cadbury plc ("Cadbury"). On 19 January 2010, Kraft Foods announced the detailed terms of a recommended Final* Offer for Cadbury.

Kraft Foods announces that the Final Offer Document, which contains the terms and conditions of the Final Offer and the procedures for acceptance, along with a supplementary prospectus relating to the Final Offer (the "Supplementary Prospectus"), has been published today on Kraft Foods' website (www.transactioninfo.com/kraftfoods). The Final Offer Document will be posted as soon as practicable, together with the relevant Final Form of Acceptance.

The Final Offer is being communicated to Cadbury US Shareholders, Cadbury Canadian Shareholders and Cadbury ADS Holders (wherever located) by way of the Final US Offer Document (rather than the documents described in the previous paragraph). The Final US Offer Document has been filed with the US Securities and Exchange Commission (the "SEC") and is available on the same Kraft Foods website (as mentioned above). The Final US Offer Document will also be posted as soon as practicable, together with the relevant Final Form of Acceptance or ADS Letter of Transmittal.

Cadbury Securityholders who have already accepted the Original Offer (and have not withdrawn those acceptances) will automatically be deemed to have accepted the terms of the Final Offer by virtue of their prior acceptances and therefore need take no further action.

Acceptances of the Final Offer should be received no later than 1.00 p.m. (London time) / 8.00 a.m. (New York time) on 2 February 2010.


Copies of the Offer-related documentation will be available for inspection during normal business hours on any weekday (Saturdays, Sundays and public holidays excepted) at Clifford Chance LLP, 10 Upper Bank Street, London E14 5JJ, England until the end of the Offer Period. Copies of the Final Offer Document, the Final US Offer Document and the Supplementary Prospectus will be available to the public, subject to restrictions relating to persons in certain overseas jurisdictions, on Kraft Foods' website (www.transactioninfo.com/kraftfoods) during the course of the Offer.

Other than as expressly set out in this announcement, capitalised terms used in this announcement shall have the meanings given to them in the Final Offer Document published by Kraft Foods on 19 January 2010.

* The Offer is final and will not be increased, except that Kraft Foods reserves the right to increase the Offer if there is an announcement on or after 19 January 2010 of an offer or a possible offer for Cadbury by a third party offeror or potential offeror.

Enquiries:

Kraft Foods Perry Yeatman (Media) +1 847 646 4538
Chris Jakubik (Investors) +1 847 646 5494

Brunswick Group (public relations) Richard Jacques   +44 20 7404 5959 Jonathan Glass   +44 20 7404 5959