Laufen, one of the world leaders in the production of sanitary ware, now launches their product range Kartell by Laufen as BIM objects. The new BIM objects extend the range of selectable sanitary products with a high design factor, something that will attract even more BIM users to the BIMobject Cloud. Meeting the aesthetic preference of BIM users is highly appreciated and therefore a strategic step for BIMobject® when consolidating the leading role as a BIM provider.
The Swiss company Laufen stands for Swissness, quality and design and has been a reputable performer on the market for more than 120 years.
The product range Kartell by Laufen is an integrated and complete bathroom project, based on the cooperation of the Italian company Kartell and the Swiss company Laufen. A co-designed project nurtured by the intense dialogue between the enlightened customer on the one hand and the award winning designers Ludovica and Roberto Palomba on the other, who have earned themselves the merit of having reinvented the concept of the bathroom.
This is a new batch of products delivered in the global frame agreement between Roca Group and BIMobject. Laufen became a part of Roca Group in 1999 and the Roca Group is one of the largest bathroom manufacturers in the world with more than 16,000 employees.
”We see that BIM-technology will have a key impact on our future business, both on local and global levels. Also, many significant project stakeholders are investing resources on this platform. We choose BIMobject as a partner to ensure that we keep control of our digital products. This is why we see the best solution in the cloud that BIMobject offers. Beyond that we can react on future international and local standards and enrich the data on demand”, says Béatrice Rueeger, Public Relations Manager Global at Laufen.
”The Swiss company Laufen stands for high quality and is a reputable performer on the market. We are very proud to provide architects, designers and engineers their bathroom line Kartell by Laufen as BIM objects on the BIMobject Cloud” says, Patrik Petersson, Digital Content Manager at BIMobject.
The Laufen Bathrooms AG is a Swiss company specializing in high-end complete bathroom solutions. Laufen’s head offices are located just outside Basel. Established in 1892, it operates internationally manufacturing bathroom ceramics and faucets and distributes furniture, accessories for the bathroom and bathtubs. Laufen employs a workforce of 1,800 with eight factories located in Switzerland, Austria, the Czech Republic and Poland and produces 3 million ceramic items per year.
It boasts collaborations with important partners like the design companies Kartell and Alessi and internationally well-known designers such as Konstantin Grcic (Val), ps+a/Ludovica and Roberto Palomba (Palomba Collection, Kartell by Laufen), Stefano Giovannoni (ILBAGNOALESSI One), Wiel Arets (ILBAGNOALESSI dOt), Toan Nguyen (Ino), Hartmut Esslinger/Frog Design, Platinum Design, Phoenix Design and Vetica Design.
BIMobject® is a game changer for the construction industry worldwide with its cloud based Portal offering development, maintenance and syndication of digital replicas – BIM objects – of manufactured building and interior products.
The marketing and pre-sales services associated with the Portal are channelled and integrated, through specialised software, into CAD/BIM applications to create a business-to-business communication across the globe.
Manufacturers use BIMobject® to promote and deliver their products directly into BIM processes enabling their products to be selected and generate a real improvement in sales.
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This is an English version of a press release communicated by BIMobject®. In any case of doubt or possible differences regarding the different versions it is the Swedish version that shall apply.