Vision Express

Local MP Alex Chalk joins Vision Express to officially open its new optical store at Tesco in Cheltenham

Press release   •   Mar 13, 2018 12:52 GMT

The new ‘Vision Express at Tesco’ store in Cheltenham has officially opened its doors, with a celebration led by local MP Alex Chalk who joined the team’s optical experts to encourage the community to have regular eye tests.

Over 1,000 people are suffering from age-related macular degeneration (AMD), which is almost 3% of the local population. 

Alex Chalk, MP for Cheltenham, was on hand to help cut the ribbon on the premises, which is home to sophisticated sight screening equipment, to deliver a thorough eye health service to local residents, as figures indicate a worrying outlook for vision in the area:

  • Over 4,000 people (11.96%) have a heightened risk of developing AMD, due to drusen, yellow deposits under the retina.
  • There are almost 4,000 residents (5.7%) living with suspected glaucoma, the silent thief of sight.

''There are hundreds of people living in Cheltenham with sight loss, and the RNIB estimates that around half is preventable,” said Alex. “What’s more, research reveals there are almost 3,000 road casualties a year linked to poor driver sight.

“I’m delighted to support this event and bang the drum for good eye health.''

The Cheltenham optical store is one of more than 200 ‘Vision Express at Tesco’ outlets launching across the UK in 2018 which showcases a purple-infused rebrand being introduced across the entire Vision Express network.

Vision Express at Tesco store manager, Susan Mason, said: “It’s fantastic to have our local MP, Alex Chalk, join the team to officially open our new store and we look forward to welcoming new and existing customers through our doors.

“With 2.8% of the local population at a heightened risk of developing age-related macular degeneration, we’re here to help residents ensure their vision is the best it can be. We have over 100 ways to test your eyes, to assess how they’re working and help detect serious conditions such as high cholesterol, high blood pressure, diabetes and increased risk of stroke. It’s great that Vision Express is now in such a convenient location for local residents to drop in and get this essential health check.”

Vision Express acquired Tesco Opticians at the end of 2017. In preparation for the expected increase in demand for frames prompted by the acquisition, a £1.5 million investment has been made at Vision Express’ Nottingham-based Technical Centre.

The new purple-infused brand for Vision Express – on display at Cheltenham – introduces a refreshed logo and striking purple and green colour décor, featuring bright sofas and wooden flooring, delivering a modern, inviting and vibrant environment to encourage customers to feel at ease.

The national home of Vision Express’ laboratory, the Technical Centre currently produces more than one million pairs of glasses a year but following the investment, production capacity is expected to double during 2018.

Vision Express CEO Jonathan Lawson added: “This is a hugely exciting time for the Vision Express family, and we’re delighted to welcome new team members to the company, and provide a seamless eye health service to former Tesco optical customers. Crucially, we’re pleased to now be able to offer our vision expertise in a convenient location to residents. With almost 4,000 people in the area at risk of glaucoma, safeguarding our sight through regular eye exams with a trusted optician has never been more important.”

About Vision Express

Vision Express is one of the largest optical retailers in the UK and part of GrandVision, the global leader in optical retail operating in more than 40 countries, spanning over 6,500 stores and online.

With almost 600 stores nationwide, Vision Express first opened its doors in Newcastle in 1988. Built on a passion for the profession, it has gone from strength to strength, driven by a commitment to unparalleled customer service and providing the best individual optical care, the right product and great value. Customers can select from a vast range of genuine designer brands and the latest technology lenses, through to complete glasses from £39.

With around 6,000 employees, Vision Express makes a significant difference to the communities it operates within, and the organisations it chooses to support. As part of its commitment to Vision. Taken Seriously, and as a responsible and caring retailer, Vision Express is proud to partner with a range of healthcare charities, which have touched the lives of customers and teams. These companies provide vital support to people affected by vision-related conditions. They are part of the Vision Express Charity Project and include:

  • Childhood Eye Cancer Trust (CHECT)
  • International Glaucoma Association
  • Macular Society
  • Stroke Association
  • Temple Street University Hospital
  • Brake