Kendall de México led the Mexico wound care market with a 35% value share in 2012. Ranked second was BDF México with its brand Hansaplast, holding a 16% value share due to the success of its Curitas (Hansaplast) brand, which is present only in sticking plasters/adhesive bandages.
In the Mexican market, specific needs that are covered by wound care include waterproof and children's bandages, but also products containing active ingredients such as arnica or capsaicin, which relieve muscle pain; or with salicylic acid to treat foot corns.
Wound care is guaranteed to see a continued increase, as the population will continue to grow and age in the coming years. However, as this is a mature category, although it is expected to continue growing, it will be at low rates. The expected CAGR in the forecast period is just 1%.
For more information on the Mexico wound care market, please click here: Mexico wound care market
Companiesandmarkets.com issues news updates and report summaries covering all major industries and sectors. The service provides additional client monitoring and timely alerts to breaking industry and sector news leading the day's business headlines. News articles, written by our staff, contain additional analyst insight, providing value added insight for our readers. News updates and real-time alerts on newly-released market reports are also available from our Facebook page, Twitter feed @CandMResearch and RSS links. We also welcome inquiries from business journalists and the news media.