VisitScotland

New ‘Out Of Office’ Podcast Powered By Contiki Connects With Young People & Storytelling

Press release   •   Apr 04, 2019 11:59 BST

As podcasts continue to rise as a format for engaging young audiences on the go, Contiki launches a brand new podcast series this month called Out of Office, aimed at people who are young and hungry for adventure.

For young audiences interested in a variety of real and engaging content, Out of Office hits the mark - combining influencer insights and travel inspiration, wrapped up in a series of stories, interviews and conversation pieces in each episode.

Out of Office seeks to share incredible stories from around the world in unique and engaging ways, combining influencer interviews, social commentary and insider travel knowledge in each episode.

The podcast delivers funny and inspiring insights from content creators, experts and influencers as they trade tales about a variety of hot topics and intriguing destinations, from exploring the weird and wonderful foods of Japan and the exciting advent of electric planes; to the ethical and cultural including the rise of traditional Scottish music among young people, and a glimpse into the lives of indigenous communities in Australia.

Audiences who are young and love to travel, or people who are looking to learn about young people today, are invited to tune in for the first episode, being released on April 3rd. Episode one focusses on the rise of traditional Scottish music and is in partnership with VisitScotland as part of their 2018 Year of Young People.

The podcast also features ‘Convince me’ bonus episodes with a specially selected panel of guests taking on the challenge to convince listeners about a passion subject, including Vegan Travel with @LittleLondonVegan, LGBT travel destinations with Meg Cale and Making travel matter with sustainability expert and explorer Celine Cousteau.

Audiences can subscribe now on the iTunes app stores or Google PLAY. Streaming is also available on Spotify, Stitcher or all other places podcasts are available.

PODCAST EPISODES

Episode 1 – From bagpipes to hip-hop, the revival of Scottish trad music

  • 5 things to do in Asia before you’re 30 feat: @jonesaroundtheworld
  • Munch: weird & wonderful foods of Japan feat

Episode 2 - Travel without labels

  • Latin America: Everything in Peru that isn't Machu Picchu
  • Happy Planet: Are electric planes about to hit the skies?

Episode 3 - The Positive Effects of Travel on Mental Health

  • Europe: 2019’s hottest destinations
  • Incredible Humans: Sarain Fox, working with indigenous communities

Episode 4 - India’s female revolution

  • Inside Africa
  • How do I… take the perfect travel snap feat: @mrjakerich

‘Convince me’ bonus episodes

  • Make Travel Matter with Céline Cousteau
  • Solo female travel with Callie Thorpe
  • Vegan Travel with @LittleLondonVegan
  • LGBT destinations with Meg & Lyndsey Cale

Toni Ambler, Contiki Marketing Lab CMO, said: “An exciting part of working in the youth travel industry now is the number of opportunities to collaborate with young people to create new, unique content that provides a fresh take on traditional travel stories. At Contiki, we are constantly pushing ourselves to develop new, relevant content to engage our audiences, and to support and build on our amazing travel experiences. As a company, Contiki has been working alongside influencers, experts and young people to create truly relevant content for a number of years; Podcasts are a great new channel to continue to expand the type of content we can share, and to showcase the expertise and insight that social travel can bring. I’m excited for Contiki to be launching ‘Out of Office’ and creating a new dialogue with young people that isn’t just about travel - it’s about the human connection and unique experiences that live at the heart of everything we do."

Malcolm Roughead, Chief Executive, VisitScotland, said: “We’re excited to be working with major youth travel brand Contiki on the launch of their podcast, following our collaboration during the 2018 Year of Young People. Scotland is home to an exciting and evolving traditional music scene with a fantastic array of music festivals and venues. Our history, heritage and culture have a huge influence on visitors deciding to travel to our shores and this innovative project will help extend that inspirational message to an active and captive young audience.”

For more on the partnership with Contiki, go to https://www.visitscotland.com/campaign/contiki/

END

MEDIA CONTACTS

Caroline Calvert | PR Director | 020 7201 3505 | caroline.calvert@ttc.com

Chloe Davison | PR Manager | 020 7201 3506 | chloe.davison@ttc.com

Annalise Bertram | Senior PR Executive | 020 7958 7737 | annalise.bertram@ttc.com

Victoria Riglen | PR & Digital Media Executive | 020 7958 7737 | victoria.riglen@ttc.com

Notes to Editors

Out Of Office Podcast Available To Subscribe Or Stream

  • iTunes App Store
  • Google PLAY
  • Spotify
  • Anywhere you choose to consume your podcasts

About Contiki

  • Contiki are the world leaders in travel experiences for 18-35’s. We’re about discovery, once-in-a-lifetime moments, human connections, and making every second of being young count. We run over 300 trips in 50 plus countries, each and every one designed to get to the beating heart of a destination, understanding the local way of life and unearthing No Regrets experiences. A member of the family-owned The Travel Corporation (TTC), we are renowned and trusted for our outstanding quality, service, value, reliability and financial stability. Want to know more? Visit www.contiki.com

About The Travel Corporation

  • The Travel Corporation (TTC) is a highly successful international travel group. Our philosophy is simple – to create enriching experiences for our travelers by combining an unbeatable mix of exceptional service and quality at great value, driven by a passionate global team who are driven to deliver memorable experiences. No matter what your taste, whether you are a family or a couple, a group or traveling solo – TTC offers something for everyone. Our multi-award-winning portfolio ranges from luxury hotels and boutique river cruises, to independent holiday package companies and a variety of guided travel experiences. Visit www.TTC.com

VisitScotland

  • Follow us on twitter: @visitscotnews
  • VisitScotland is Scotland’s national tourism organisation. Its core purpose is to maximise the economic benefit of tourism to Scotland.
  • The organisation’s core objective is to contribute to the Tourism 2020 Strategy ambition of growing tourism revenues by £1 billion by 2020.
  • This will be supported by five overarching strategies: Marketing, Events, Quality and Sustainability, Inclusive Tourism, International Engagement.
  • The organisation employs 700 people and has offices and VisitScotland Information Centres across Scotland.
  • Spending by tourists in Scotland generates around £12 billion of economic activity in the wider Scottish supply chain and contributes around £6 billion to Scottish GDP (in basic prices). This represents about 5% of total Scottish GDP
  • For VisitScotland’s press releases go to http://www.visitscotland.org/media_centre.aspx, tourism statistics and frequently asked questions go to http://www.visitscotland.org/
  • Where possible, a Gaelic speaker will be made available for broadcast interviews on request (Far an tèid iarraidh, agus far am bheil sin nar comas, bruidhinnidh neach le Gàidhlig aig agallamh)
  • For holiday information on Scotland go to www.visitscotland.com
  • For information about business tourism in Scotland go to www.conventionscotland.com

Scotland’s Themed Years

  • Following an industry consultation, the Themed Years will now take place every second year to enable more time for planning and opportunities for collaboration.
  • 2020 has been designated as a year in which Scotland’s Coasts and Waters will be showcased and celebrated with a programme of activity designed to support the nation’s tourism and events sectors.
  • The year, led by VisitScotland will sustain and build upon the momentum of Scotland’s preceding Themed Years to spotlight, celebrate and promote opportunities to experience and enjoy Scotland’s unrivalled Coasts and Waters, encouraging responsible engagement and participation from the people of Scotland and our visitors.
  • A year-long programme of events, activities and ideas will shine a spotlight on the impact our waters have had on Scotland, from the formation of beautiful natural features to the creation of our national drink – whisky.
  • Join the conversation using #YCW2020
  • 2022 will be the Year of Scotland’s Stories - a celebration of our rich literature, film, oral traditions and myths and legends.