An Ilkeston based PR agency has proven that it has a sweet-tooth for local businesses, having recently secured a contract with Stacey’s Bakery to provide a range of PR services.
Poppy-PR was first introduced to the family bakery after the director of Stacey’s Bakery was recommended to the firm by a local web agency, due to its friendly, reliable and personalised service.
The family-run business, which has two bakeries in Ilkeston, in addition to further premises in Eastwood and Heanor, is a real treat for the agency, which has made a name for itself working with many of the new inhabitants of the old Ilkeston Coop, and a string of others throughout the town.
David Stacey, director of Stacey’s Bakery, said: “After the referral, I arranged to meet the Poppy-PR team at the firms Bath Street office and was impressed by how friendly they all were.
“From then, the team at Poppy-PR have been an amazing support for the business and have been encouraging me to participate in things that I would never normally be doing. They have had me on the radio, in the papers, launching new products and even dressed up as Thor!
“It’s made things more exciting for us as there is always something going on - we’ve been getting lots of coverage and it’s fantastic for two local businesses to support each other.
“Hopefully this partnership will encourage other companies to take the support and services that are available to them right on their doorstep.”
So far the agency has assisted the bakery in bringing back an old Derbyshire cake which once made the area famous. The launch of Thor cake was the first main project for the team, who pitched the idea to David and subsequently made it a roaring success.
Established in 2010, Poppy-PR, is the fast paced public relations agency founded by Tina Clough. Only employing NCTJ accredited journalists, the agency provides a range of skills and specialisms including design, event organisation, marketing, PR and SEO.
Tina Clough, managing director of Poppy-PR, said: “Stacey’s Bakery has been a delightful addition to our client list. It is wonderful to be able to support a local business that really is at the heart of Ilkeston town centre.
“We are proud that David first heard of us through a referral, as it shows that our high-quality results have established a positive reputation for us in a variety of business sectors."
For more information please visit www.poppy-pr.co.uk