The Institute of Administrative Management IAM has announced the appointment of custom media marketing agency Publicom, as the new publishing partner for its membership publication Manager. The magazine has undergone a complete relaunch and is also accompanied by a dedicated website at managermagazine.org.
Publicom was appointed on the strength of its content ideas, compelling design work and in depth experience of working with professional membership bodies. The magazine relaunch began with the ‘summer’ issue of Manager, published in early May 2012, which focused on issues such as the value of diversity in corporate governance.
IAM Chief Executive, Jenny Hewell, said. “We were really impressed with the content ideas and contemporary designs Publicom produced for the magazine and website. They also showed real dedication in the delivery of the first issue. We are very proud of the Manager magazine and its accompanying website and are delighted to have Publicom on board. Our aim is to better engage with our members and we are certain this media will enable us to do this.
Trevor Pryer, Managing Director of Publicom added, “We are delighted to have been appointed to launch this exciting new media channel for the IAM. Our experience of working with professional organisations was perfectly suited to the demands of our clients brief and it has been stimulating to develop topical and interesting editorial that will support the careers of members and strengthen their relationship with the IAM”
Further press information: Trevor Pryer Managing Director Publicom-uk +44 (0) 203 177 1164 Email: email@example.com
Notes to editors:
About the Institute of Administrative Management (IAM)The Institute of Administrative Management (IAM) is the oldest professional body for management professionals in the UK. We focus on developing administrative managers, professional administrators and their leaders. IAM members play a vital role in making businesses perform competitively. Our professional qualifications and membership programmes prepare administrative managers, professional administrators and business leaders to fulfil their potential, develop skills and build successful careers. www.instam.org
Publicom is a specialist content marketing agency that enables brands and organisations to raise awareness, change perceptions and increase sales via improved customer engagement. The agency produces and distributes inspiring editorial content for clients to engage customers and connect with new target groups. Clients are able to establish their own media channel via the development of custom magazines, websites, html newsletters, apps, videos and social media to build dialogue and interaction with customers. www.agencypublicom.com