N G Morina

Social Media Consultant

Press release   •   May 01, 2012 20:05 BST

Social media marketing 

refers to the process of gaining website traffic or attention through social media sites.

Social media marketing programs usually center on efforts to create content that attracts attention and encourages readers to share it with their social networks. A corporate message spreads from user to user and presumably resonates because it appears to come from a trusted, third-party source, as opposed to the brand or company itself, this form of marketing is driven by word-of-mouth, meaning it results in earned media rather than paid media.

 social media has become a platform that is easily accessible to anyone with internet access. Increased communication for organizations fosters brand awareness and often, improved customer service. Additionally, social media serves as a relatively inexpensive platform for organizations to implement marketing campaigns.and  must  of  the  time  it  is free to  promote Business 

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